Co.op's 'green' private label products attract customers

Báo Thanh niênBáo Thanh niên21/03/2024


Special price for private label products

In recent days, many customers have appreciated the program "With Co.opmart, I choose to live green" when environmentally friendly products were displayed at Co.opmart and Co.opXtra supermarkets with attractive promotions. In addition to encouraging suppliers and partners to respond to "living green", Saigon Co.op also increased the number of environmentally friendly products in the Co.op private label group such as: straws, cups, plates, bowls made of paper; biodegradable plastic gloves; biodegradable plastic food bags; biodegradable wet towels; shopping cloth bags... with preferential prices from only 8,900 VND.

For example, the program "No Plastic Bag Day" every Thursday, giving bonus points to customers who use environmentally friendly bags, reusable bags when shopping at Co.opmart, Co.opXtra... has been enthusiastically supported by customers. It is estimated that the amount of plastic bags given to customers on this day is reduced by 20 - 30% compared to other days.

Hàng nhãn riêng Co.op 'xanh' hút khách hàng- Ảnh 1.

Co.op private label products attract customers thanks to prices 5-20% cheaper than leading products of the same type.

In particular, thanks to the advantage of distribution at supermarkets in the system, Co.op private label products are priced 5-20% lower than leading brands. With the promotion program, product prices continue to be discounted even more.

In addition, for the fresh food industry, supermarkets also join hands with partners who are enterprises and cooperatives with specialized farms, applying high technology in production, preservation, packaging, and transportation to meet high quality standards, thereby ensuring product quality. In particular, many domestic brands have joined hands with Co.opmart and Co.opXtra to develop Co.op private label products. This shows that Co.op private label products not only bring benefits to consumers or retailers, but also support the development of Vietnamese businesses.

A series of promotions for customers

The program "With Co.opmart, I choose to live green" continues to take place throughout the Co.opmart and Co.opXtra systems until March 27 with a variety of content. For example, "With Co.opmart, I choose to live green" has a direct discount of up to 30% on organic, environmentally friendly and healthy products. Or the program "Fresh - Quality - Sweet home-cooked meals" will take turns reducing prices from 15 - 30% on fresh foods: vegetables, tubers, fruits, beef, pork, poultry, seafood, marinated foods... At the same time, the program for member customers includes "The higher the level, the deeper the discount", "Super Speed ​​5K Membership Privileges", "No plastic bag day with 3,500 Green Ambassadors", "Tuesday, free to accumulate points", "Accumulate stars to exchange for Dove gifts" with discount offers, bonus points, and gift vouchers to thank loyal customers.

Hàng nhãn riêng Co.op 'xanh' hút khách hàng- Ảnh 2.

Co.op private label launches many environmentally friendly products

Saigon Co.op also implements programs for customers shopping online such as giving bonus points, discounts, mini game "I choose green living" to hunt for discount vouchers of 30,000 VND, 50,000 VND,...

Special prices for Co.op private label products in the program "With Co.opmart, I choose green living":

  • Co.op Select paper cups sizes from 11,200 VND to 18,200 VND.
  • Co.op Select paper plates/oval paper plates/paper bowls in sizes from VND 18,300 to VND 27,900.
  • Co.op Select paper straws, 25 pieces, price 12,000 VND/pack.
  • Co.op Finest biodegradable wet wipes, pack of 50, from 66,900 VND to 53,500 VND/pack.
  • Co.op Select food plastic bags in sizes from VND 8,900 to VND 16,200.
  • Co.op Select 36cm non-woven PP bag.
  • Co.op Select cooler bags from 11,500 VND to 28,500 VND.
  • Co.op Happy 1kg colored garbage bags of all sizes from 55,000 VND to 43,900 VND/pack.
  • Co.op Select Japanese cucumber is still 33,900 VND/kg.
  • Co.op Select lettuce is still 68,900 VND/kg.
  • Sweet cabbage, green cabbage, and bok choy from Da Lat Co.op Select 450 costs 14,500 VND/package.
  • Beef Co.op Select tomatoes are still 37,900 VND/kg.
  • Co.op Select cabbage is still 24,900 VND/kg.
  • Co.op Select green-skin grapefruit is still 49,900 VND/fruit.
  • Co.op Select 5l vegetable oil is now 199,000 VND/bottle, with a free 1L bottle of the same type.
  • Co.op Happy white sugar 2kg price 49,500 VND/package...

Please scan the QR code to experience:

Hàng nhãn riêng Co.op 'xanh' hút khách hàng- Ảnh 3.



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