LG collaborates with young artists to celebrate art on OLED TVs

LG Brings Fustic.Studio's Artworks to OLED Masterpieces

The exhibition is the first collaboration between LG and Fustic. Studio, an interdisciplinary creative studio from Hanoi, combining art with advanced technology, bringing digital artworks with the theme of Futurescape.

At the exhibition, a giant digital picture frame was assembled from 6 latest LG OLED TVs, vividly and sharply reproducing the works from Fustic. This is also the first time in Vietnam that an OLED TV brand has collaborated with young talents, bringing art closer to the public.

With its excellent display capabilities thanks to deep blacks and optimal contrast, and perfectly accurate colors, LG OLED has become a digital canvas, honoring a series of artistic creations. The artistic journey has stopped in many countries, recreating timeless masterpieces as well as the Whanki x LG Frieze New York exhibition called 'We Meet Again in New York' honoring the late artist Kim Whanki (Korea).

In Los Angeles, the brand collaborated with Shepard Fairey, a prominent visual artist in the contemporary street art movement. He blurs the lines between traditional and modern art, conveying social satire through prints, murals, stickers and posters.

Giant digital picture frame assembled from 6 latest LG OLED TVs

Not stopping there, the brand strives to bring OLED technology leading the TV industry closer to users. The product line introduced this year is not only a pioneer in technology but also diverse in size and price.

High-end OLED products such as OLED evo M4, G4 are equipped with the brand's newest and most powerful Alpha 11 processor, providing 4 times AI performance, up to 70% improved graphics performance and 30% faster processing speed than the previous generation.

This year's product line takes full advantage of the power of AI, enhancing image quality, sound as well as personalization for users. LG OLED evo G4 is positioned as the flagship in the high-end segment with three sizes: 55, 65 and the latest 97 inches.

LG pioneers bringing users freedom on the entertainment journey with LG OLED evo M4 - the world's first 4K 144Hz OLED TV

The highlight of this year's product line is the evo M4 - the world's first wirelessly connected OLED TV, with sharp images in 4K resolution and a 144Hz refresh rate. The TV model uses Zero Connect Box technology, allowing users to connect and control peripheral devices on a wireless transceiver that can be placed 9m away from the TV.

Since its official launch, the evo M4 has been on display at the Another Saigon by LG product experience space. Not only helping users experience the product in person, LG has also conducted a series of workshops with diverse topics to demonstrate the power of the M4.

In addition, LG also introduced the C and B series to the market with more accessible prices. The B series in particular has a variety of sizes from 48 to 77 inches. Along with the TV product line, the company also introduced to users suitable soundbar products. This is also the company's strategy in providing seamless and comprehensive solutions for users.

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' In addition to OLED technology with continuous improvements creating new standards for the TV industry, we strive to bring unique and suitable experiences to users in Vietnam. Through the exhibition, we hope to bring OLED technology as well as works of art closer to Vietnamese users ,' shared Mr. Song Ikhwan, General Director of LG Electronics Vietnam.

According to a report from Omdia, LG is pioneering the global OLED market in general and Vietnam in particular with a constantly expanding market share. This result is an affirmation of the product quality that LG brings to the market as well as its determination and dedication to OLED technology.

' In addition to OLED technology with continuous improvements creating new standards for the TV industry, we strive to bring unique and suitable experiences to users in Vietnam. Through the exhibition, we hope to bring OLED technology as well as artistic values ​​closer to Vietnamese users, ' shared Mr. Song Ikhwan, General Director of LG Electronics Vietnam.

The brand is also gradually asserting its position in the Vietnamese TV market with a stable growth rate. ' This result is important to LG as it has received the trust of Vietnamese users. We are committed to continuing our efforts to bring FUN (First, Unique, New) experiences to users ,' affirmed Mr. Song Ikhwan - General Director of LG Electronics Vietnam.

Source: https://tuoitre.vn/lg-ket-hop-cung-nghe-si-tre-ton-vinh-nghe-thuat-tren-tv-oled-20240730163316848.htm