(CLO) According to a survey from the One Mount Group Center for Market Research & Customer Insights, up to 8 out of 10 people participating in the housing demand survey in Hanoi plan to buy a house in 2025 - 2026, an increase of 15% over the same period.
According to the December 2024 customer survey by One Mount Group's Center for Market Research & Customer Insights, homebuyer sentiment is showing positive signs, with the level of consideration and preparation for buying a home increasing over the past year.
Specifically, more than 80% of respondents expressed a need to own a home (up 15% compared to the same period last year), of which 50% of customers are in the consideration stage and actively preparing for transactions. This optimistic trend is further reinforced when up to 60% of customers expect to buy real estate within the next year.
Up to 8 out of 10 people participating in the housing demand survey in Hanoi plan to buy a house in 2025 - 2026, an increase of 15% over the same period. (Photo: ST)
Mr. Tran Minh Tien, Director of Market Research & Customer Insight Center, One Mount Group, shared: In 2024, real estate prices in Hanoi increased rapidly, especially the apartment segment recorded an increase of up to 54% compared to 2023.
“This volatility makes many customers clearly aware that if they do not make a decision soon, home prices may continue to escalate, meaning they may miss out on valuable investment opportunities,” said Mr. Tien.
The research results also show a shift in demand for real estate types. According to a survey from One Mount at the end of September 2023, the level of interest in the land, townhouse and apartment segments is quite balanced.
However, by December 2024, apartments will become a more prominent choice as the percentage of interested customers increases from 46% in 2023 to 63% in 2024, while demand for residential houses shows signs of decreasing.
Mr. Tran Minh Tien said that the high demand for the apartment segment comes from supply factors, price levels and target customer groups. Specifically, in 2024, the supply of apartments along with consumption will increase sharply, reaching about 33,000 - 34,000 units, the highest level in the past 5 years and almost equivalent to the pre-Covid period.
Apartments also account for 57% of total real estate transactions in Hanoi. Despite the significant increase in selling prices, this segment still has an investment level suitable for the finances of young couples and investment customers.
According to a survey from the One Mount Group Market Research & Customer Insight Center, the East of Hanoi is expected to play a role as a development focus thanks to a series of high-end and luxury projects, not only meeting the need for home ownership but also serving the trend of improving the quality of life of urban residents.
"The trend of moving to the East of Hanoi is becoming increasingly clear, leading to the excitement of the apartment market here in 2025. Not only attracting buyers with real housing needs, this area also opens up attractive investment opportunities thanks to the potential for strong growth in real estate value in the future," said Mr. Tien.
Source: https://www.congluan.vn/cham-quyet-dinh-mua-nha-nguoi-dan-ha-noi-co-the-bi-lo-duoc-mua-voi-gia-thap-post338357.html
Comment (0)