Ministry of Industry and Trade cooperates with Nhan Dan Newspaper to launch National Brand page

On the afternoon of October 22, in Hanoi, the Ministry of Industry and Trade coordinated with Nhan Dan Newspaper to launch the National Brand page.

The National Brand website at http://thuonghieuquocgia.nhandan.vn will provide a comprehensive, authentic data system, presented in a modern, intuitive way about the country's leading product brands and businesses.

The Ministry of Industry and Trade cooperated with Nhan Dan Newspaper to launch the National Brand page. Photo: Can Dung

Vietnam National Brand is a unique, long-term and specific trade promotion program of the Government on building and developing national brands through product brands, approved by the Prime Minister since 2003, assigned to the Ministry of Industry and Trade to preside over and coordinate with ministries and branches to implement.

The National Brand Page - implemented by Nhan Dan Newspaper in coordination with the Ministry of Industry and Trade - aims to raise social awareness of the role, significance and necessity of building, protecting and developing brands in production, business and investment activities; to propagate and promote the Vietnam National Brand Program and Vietnam National Brand products with the aim of building the image of Vietnam as a country with prestige in high-quality goods and services, contributing to the development of foreign trade and improving national competitiveness.

Vietnam National Brand Page on Nhan Dan Online Newspaper - Nhan Dan Newspaper is the information channel of the Communist Party of Vietnam, the Voice of the Party, State and people of Vietnam, a political communication channel, carrying out important political tasks assigned by the Party, State and Government, playing a leading role in information, propaganda, and public opinion orientation, having great prestige and influence on the press system in Vietnam, and at the same time being an essential national press agency, therefore, Nhan Dan Newspaper has a large coverage not only in Vietnam but also abroad, ensuring the ability to reach a diverse audience in large numbers.

The highlight of the Vietnam National Brand page is that each enterprise with a product that meets the national brand will have its own page, designed in a modern, highly interactive way. Each enterprise's own page includes: (1) Enterprise information: introducing the logo, detailed information about the enterprise/product (2) News: news and articles related to the enterprise/product in Nhan Dan Newspaper and some official press agencies related to the enterprise/product, (3) Press releases: enterprises post press releases about the enterprise/product, (4) Multimedia: posting photos, infographics, videos about the enterprise and product.

Source: https://congthuong.vn/bo-cong-thuong-phoi-hop-voi-bao-nhan-dan-ra-mat-chuyen-trang-thuong-hieu-quoc-gia-354068.html