In 2025, Quang Nam province will organize a series of trade promotion activities in each district to promote and connect product consumption according to the strengths of each locality.
Cong Thuong Newspaper had an interview with Mr. Huong Van Minh - Deputy Director of the Department of Industry and Trade of Quang Nam province about the key points in the province's trade promotion work in 2025.
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| Mr. Huong Van Minh - Deputy Director of the Department of Industry and Trade of Quang Nam province introduced to Deputy Minister of Industry and Trade Phan Thi Thang the products of Quang Nam province at the program to promote Quang Nam products in Da Nang city in 2024. |
Reporter : Can you review the outstanding results in Quang Nam trade promotion work in 2024?
Mr. Huong Van Minh - Deputy Director of the Department of Industry and Trade of Quang Nam province: In 2024, Quang Nam province has diversified trade promotion activities, organized many programs to promote and introduce Quang Nam products in many provinces and cities across the country and internationally. Each program and event has brought positive and specific results.
Typically, in June 2024, Quang Nam province organized an exhibition, product introduction and trade connection for Quang Nam products in Da Nang city. Right at the program, many businesses and production facilities in Quang Nam province found new partners, signed economic contracts, memorandums of understanding with partners and distributors in Da Nang and many localities across the country. The total transaction value at the event is estimated at more than 1 billion VND.
Or at the Conference on connecting trade and promoting trade of Quang Nam province's products in Lang Son province in December 2024, there were 5 minutes of business cooperation on cooperation, becoming distributors and agents signed between enterprises of Quang Nam province and export enterprises in Lang Son province.
In addition, trade promotion programs in Hanoi, Ho Chi Minh City... also achieved positive results.
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| Quang Nam province strengthens trade promotion activities and product promotion |
In parallel with domestic trade promotion, Quang Nam province also organizes many delegations for businesses to promote trade and advertise products in markets such as Korea; Thailand; etc., contributing to bringing Quang Nam products to the world.
In 2024, Quang Nam province also organized 2 training courses on trade promotion skills for about 300 businesses and establishments in the area. Through that, it helped units improve quality, promote brands, increase sales and diversify sales channels, ensuring products reach consumers conveniently and quickly.
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| In addition to supporting domestic trade promotion, Quang Nam province also pays attention to promoting trade at international fairs. |
PV : Could you please share the orientations and goals of Quang Nam trade promotion work in 2025?
Mr. Huong Van Minh: The trade promotion programs and activities of Quang Nam province in 2025 will aim to promote and introduce the achievements and potential for economic, cultural and social development of Quang Nam province; attract partners and businesses inside and outside the province, domestically and internationally to pay attention, cooperate and invest in Quang Nam.
In addition, implementing the Campaign "Vietnamese people prioritize using Vietnamese goods" creates opportunities for businesses to expand their distribution network in the domestic market, build consumer confidence in domestic products, and contribute to the socio-economic development of the province.
Promote the consumption of the province's strong products in conjunction with promoting and introducing the province's key, typical and potential products; promote the local image through events; enhance exchanges and cooperation to promote investment attraction, trade and tourism promotion; implement long-term strategies in consumption, enhance the value of products; promote and introduce products in a systematic, professional and effective manner.
From the trade promotion programs, we will increase support for enterprises, cooperatives, and business households in the province to participate in trade promotion activities such as finding partners, promoting opportunities for exchanging, buying and selling goods and providing services; focusing on supporting key, typical and potential products, OCOP products, typical rural industrial products of the province; maintaining and expanding the distribution network, stabilizing the domestic and foreign product consumption market; expanding international cooperation, developing production and business, improving competitiveness, boosting exports and standing firm in the conditions of international economic integration with many fluctuations.
In addition, raise awareness of state management officials, enterprises, cooperatives, and production and business establishments about the role, benefits, and skills of trade promotion in production and business. Strengthen propaganda and raise awareness of the business community about green export transformation, and mobilize resources for green trade.
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| Quang Nam province focuses on promoting on-site trade, linked to the advantages of each locality. |
PV: From the above orientations, in 2025, what specific trade promotion activities and programs will the Department of Industry and Trade implement?
Mr. Huong Van Minh: In 2025, Quang Nam province will continue to allocate resources to support businesses in the province to promote trade, advertise and consume products in both domestic and international markets.
In particular, for trade promotion in the domestic market, Quang Nam province will organize programs to connect trade between Quang Nam product suppliers and export enterprises and promote trade in Hanoi; Ho Chi Minh City. Organize activities to introduce, promote, support the promotion of goods consumption, connect supply and demand, survey the market in the Northern and Southern regions such as in Hai Phong City, Da Nang City, Lao Cai Province, An Giang Province, Bac Lieu Province; specialized fairs...
Notably, in 2025, Quang Nam province will devote many resources to on-site trade promotion, in conjunction with the advantages of each locality. Specifically, the province will organize activities to display and introduce Quang Nam province's products in conjunction with major events and holidays of the province; organize a fair to display and introduce provincial agricultural products; organize a fair to display rural industrial products in Que Son district on the occasion of the 50th anniversary of the liberation of Que Son district; organize a trade promotion fair to display and introduce local specialties in Tien Phuoc district; organize fairs to display and introduce mountainous agricultural products in each district such as Phuoc Son; Nam Giang; Tay Giang... From there, connect trade and find outlets for Quang Nam province's products.
In addition to promoting domestic market trade, Quang Nam province will organize delegations to participate in foreign market trade promotion activities organized by the Ministry of Industry and Trade. Expected activities include promoting mountainous products in Japan; promoting Quang Nam OCOP products in Taiwan; promoting agricultural products in Australia; China; Laos, etc.
Thank you!
The Industry and Trade Newspaper interviewed the leaders of the Department of Industry and Trade of Quang Nam province about the key points in trade promotion activities in 2025. In 2025, Quang Nam province will continue to devote resources to trade promotion activities, finding outlets for Quang Nam products. Notably, many on-site trade promotion activities will be organized, associated with strong products. |
Source: https://congthuong.vn/quang-nam-xuc-tien-thuong-mai-theo-the-manh-tung-dia-phuong-377753.html
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