22 businesses bring pho, fish sauce, and rice paper to the Japanese food fair

Báo Thanh niênBáo Thanh niên02/03/2024


Sharing information with Thanh Nien , Mr. Ta Duc Minh, Vietnam's Trade Counselor in Japan, confirmed that 22 Vietnamese enterprises have registered to participate in the oldest and largest international food fair in Japan - Foodex Japan 2024. The fair will open on March 5 at the Tokyo Big Sight Exhibition Center, Tokyo and last until March 8.

22 doanh nghiệp đưa phở, nước mắm, bánh đa nem đến hội chợ thực phẩm Nhật Bản- Ảnh 1.

Vietnamese processed fruits and vegetables introduced at Foodex Japan 2023

For the manufacturing, food and beverage industry in the Japanese market, the Foodex Japan fair is the largest and most important event. This is an event that receives special attention from global businesses, and is an opportunity to promote and boost exports to the Japanese market.

Foodex Japan 2024 has the participation of businesses from 60 countries and territories, an exhibition area of ​​nearly 30,000 m2 with over 3,144 booths, expected to attract about 74,000 visitors to visit, trade and sign contracts.

22 enterprises participated in promoting and introducing products in the Vietnamese booth with the theme: Leading food processors from Vietnam - FOODS OF VIETNAM. Accordingly, enterprises will bring to Foodex Japan 2024 many Vietnamese specialties such as fish sauce, processed vegetables and fruits, canned fruits, pho noodles, instant pho, rice paper, frozen seafood, products processed from cashew nuts...

Also at the Vietnam booth, there will be an area to prepare Vietnamese specialties for guests to taste in order to attract visitors to visit and trade.

"Through this fair, Vietnamese businesses have the opportunity to penetrate and exploit the Japanese market, thereby increasing exports of agricultural, food and seafood products to this market," said Mr. Minh.

According to the Vietnam Trade Office in Japan, the Japanese market has a great demand for importing processed foods, fruits, and vegetables from Vietnam. Previously, on January 19, the Vietnam Trade Office in Japan introduced the website: https://www.food-trip.jp. This is the address to introduce Vietnamese food and agricultural products to importers in Japan.

Through this website, the Vietnam Trade Office in Japan will support businesses specializing in importing food and agricultural products from Vietnam or businesses that want to increase sales in Japan. When businesses cannot find partners or increase new business partners but do not have relationships, the website will help businesses connect.



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