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Ms. Dinh Thi Nam Phuong - Director of Content Strategy VieON, founder and Chairman of Nam Phuong Foundation - received the award on stage at AREA 2024

“As a member of the DatVietVAC Group Holdings entertainment media technology ecosystem, with the mission of becoming the most suitable entertainment platform for Vietnamese people, VieON always strives to spread positive values ​​to the community, not stopping at investing in producing and distributing attractive entertainment content, serving the spiritual life of millions of Vietnamese people.

Making further efforts to connect the community and join hands to spread the message 1+1>2 is the commitment that VieON and Nam Phuong Foundation aim to make to build solid bridges, helping children go to school safely, people travel conveniently, continuing the sustainable development journey of DatVietVAC since its establishment.

The victory at AREA 2024 is the motivation for VieON as well as Nam Phuong Foundation to continue the meaningful journey of Building Bridges - Building Dreams", Ms. Dinh Thi Nam Phuong - Director of Content Strategy VieON, founder and Chairwoman of Nam Phuong Foundation - spoke at the award ceremony.

The Asia Responsible Enterprise Awards 2024 has been held since 2011, to recognize and honor the efforts of organizations in building a culture of empathy, integrity and becoming a socially responsible enterprise. This is also the first time the awards have been held in Vietnam.

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Do Phu Quy, Vu Thao My and VieON representatives took souvenir photos at the awards night

As an entertainment application by Vietnamese people and for Vietnamese people, VieON gives users the initiative in choosing entertainment content, through a large content store including: TV series, movies, reports, live sports events, animations, game shows and nearly 200 domestic and foreign TV channels.

Aiming to change the way people consume content in Vietnam, VieON has been constantly developing with the goal of becoming the most suitable entertainment platform for Vietnamese people, connecting and promoting Vietnamese culture to the world. Along with that, the unit also brings sustainable value to the community through CSR campaigns such as Fun Run, giving VIP cards to quarantine areas during the pandemic,... In which, Nam Phuong Fund is one of the most outstanding projects that VieON has accompanied.

Nam Phuong Fund was established with the mission of replacing old, degraded bridges with sturdy bridges, helping children go to school safely, people travel conveniently, and minimizing risks. From there, improving the local economic and social situation. Along the journey, VieON plays the role of media sponsor, as well as the production and broadcasting unit of the program "Building Bridges" through 4 seasons.

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VieON accompanies Nam Phuong Foundation in the Ban Tan Dinh Bridge resistance ceremony in Kien Giang province

Taking advantage of being one of the leading OTTs in Vietnam with nationwide coverage of 52 million devices, the program "Building Bridges" broadcast by VieON has received more than 500,000 views after 4 seasons, helping the program's message spread strongly.

In addition, VieON has also connected more than 400 famous artists such as Tran Thanh, Hari Won, Dai Nghia, Kha Nhu, Ngo Kien Huy, Lam Vy Da, Thuy Ngan, Le Duong Bao Lam, HieuThuHai... with the "Building Bridge" activities. By using the power of entertainment for charitable purposes, the practical values ​​from the Nam Phuong Foundation's project have been widely disseminated and reached the public in a short time.

On the staff side, in order to create conditions for each individual in the unit to contribute to the common value, VieON also organized to participate in the groundbreaking and inauguration ceremony of the bridge, visited families in difficult circumstances and promoted the program on personal social media. Through that, the families about the difficult life of people in rural areas, where children face dangers every day on the way to school, were widely transmitted, touching the hearts of philanthropists around the world.

To date, Nam Phuong Fund has built 37 bridges across 11 provinces and cities, with a total support budget of up to 36.7 billion VND and served more than 50 million trips. Each bridge built not only connects the traffic between the two banks, but also carries within it the humane story of the volunteers, an opportunity to improve the economy and society in each locality.

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The spacious bridges from the "Building Bridges" program help people move conveniently.

Consistent with its mission, VieON intends to continue accompanying the Nam Phuong Foundation in particular and charity projects in general, expanding its activities to more localities, thereby "building" bridges of love and bringing safety and prosperity to people across the country.

Hong Nhung