Every journalist always puts conscience and responsibility first when practicing their profession. An article can make things better, but if it is not honest, the article can also make things worse. The journalist's tool is the pen. The pen makes society pay attention, makes the good flourish, the bad shrink...
The press is a modern form of mass media, playing an important role in social life. Press information affects the thoughts and feelings of the masses, thereby changing public awareness, attitudes and behaviors. Through journalistic works, readers see the struggles of journalists in difficult places, struggling to report news, articles, and images about difficult families, disabled people, orphans, places facing natural disasters... thereby receiving a lot of support both spiritually and materially for each case. No one assigns them responsibility, but journalists all train themselves in morality, put aside all schemes and temptations, to make their hearts increasingly pure, worthy of the trust of the Party and the people.
However, in the press industry, there is still a phenomenon of "one bad apple spoiling the barrel", causing the reputation of the press to decline in society and damaging the honor of genuine journalists. Therefore, exactly 1 year ago, on the occasion of Vietnam Revolutionary Press Day, the Central Propaganda Department, the Ministry of Information and Communications, the Vietnam Journalists Association, and Nhan Dan Newspaper launched a movement to compete in building a cultural environment in press agencies, announcing criteria for building cultural press agencies and cultural journalists, with 6 points for press agencies and 6 points for journalists.
The phrase “culture in journalism” sounds broad and abstract, but in general, to become a cultural journalist, one must possess three elements: Having clear professional ethics - Respecting the law - Talent. As Associate Professor, Dr. Do Thi Thu Hang, Head of the Professional Department of the Vietnam Journalists Association, said: “Humanistic journalism is journalism that performs its duties, principles and purposes correctly, operates according to the law and takes into account the impact of information on readers and on the characters themselves.”
My teacher – journalist Nguyen The Thinh, former head of Thanh Nien Newspaper’s office in the Central region, in lectures in the classroom more than 10 years ago and until now, always reminds us about the “Law of Attraction”. “Whatever people think, the cosmic energy will attract them. Therefore, we must always think positively to have positive energy. And every problem should be “responded positively”, that is, we must find the positive, the good in that negative matter”.
In the past, when the internet and social networks were not yet developed, the information that people accessed mainly came from three channels: television, radio, and print newspapers. Therefore, it is understandable that all actions and deeds were quoted by people as "The radio said so", "The newspaper wrote so"... and then followed. People are also the "eyes and ears", from good to bad things are sent to the press agency. That shows the trust of readers in journalists. However, the development of the technological revolution, where every household and every person can transmit news, forces the press and journalists today to change, make efforts, strive and be highly determined in all circumstances. But no matter what, the press must continue its social mission, always accompany the rhythm of life, perform the role of monitoring, criticizing society, fighting against wrong and bad things. Avoid the idea that "big knives, big hammers", having many views, sensational tastes are successful in the profession. Or look down on the topic of good people, good deeds, and advanced examples, thinking that this topic is not capable of attracting readers...
Every event, every character, every story can be a topic, a theme to convey many information values, bringing the "breath" of life. Therefore, during my years of working, I always keep in mind, "Embracing the beautiful, eliminating the ugly", "Using the positive to push back the negative" is the responsibility of writers, and also the shortest way to the hearts of readers, creating consensus, promoting social development, making society better.
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