Ms. Nguyen Thi Bich Thao shared at the program

Faced with the reality that Hue is lacking a destination where tourists can both shop for specialty products and have a space to experience Hue culture, turning Song Center into a diverse experience space from enjoying Hue cuisine, shopping for gifts to cultural exchange, connecting people with Hue heritage in a close way is being pursued by Kinh Do Specialty Joint Stock Company.

Ms. Nguyen Thi Bich Thao, Director of the Center for Trade Investment Promotion and Enterprise Support, shared that the City People's Committee has just approved the Hue City Trade Promotion Program in 2025 with many important trade promotion activities. Accordingly, the center will promote promotion activities to support enterprises in expanding their markets through domestic and foreign trade promotion activities; organize conferences, seminars, talks, forums and trade connection programs. Along with that, the center hopes that enterprises will boldly invest in developing product standardization, improving product quality to create competitive advantages for enterprises.

At the program, businesses had the opportunity to share about the characteristics and advantages of their products and sign a cooperation agreement with Kinh Do Specialty Joint Stock Company to bring their products to the Song Centre space.

Hoang Anh