During this Tet holiday, many unique cultural activities and traditional festivals will take place across the country. Some travel agencies have also recorded an increasing trend of tourists traveling during Tet in major cities.
The 9-day holiday for the Lunar New Year of At Ty 2025 is approaching. While many localities have prepared many unique cultural activities and traditional festivals, travel businesses have recorded an increasing trend of traveling during Tet, especially in big cities such as Hanoi and Ho Chi Minh City.
Brilliant experiences across the country
The vibrant festival season with cultural activities, traditional folk festivals and interesting tourism products during the upcoming Lunar New Year will bring domestic and international tourists the opportunity to experience the unique colors of each region across the country.
In Ho Chi Minh City, Nguyen Hue Flower Street with the theme “Brocaded mountains and rivers, happy spring in peace,” from January 27 to February 2 (from December 28 to the 5th day of Tet) will be a space filled with flowers and unique miniature landscapes. This is a familiar meeting place that attracts millions of visitors every year.
In particular, District 8 stands out with its flower market “on the wharf, under the boat” - a place where unique ornamental flowers and fruits are brought from the West, Central and Northwest regions. Not only is it a shopping place, it is also a cultural destination with activities such as art performances on boats, the experience of wrapping banh tet and admiring works of art made from flowers and fruits.
Down in the Mekong Delta, Can Tho attracts tourists with the Spring Flower Market at Tay Do Square. The space recreating Tet in the three regions of North, Central and South will help visitors clearly feel the flavor of traditional Vietnamese Tet.
The coastal city of Da Nang on the occasion of Lunar New Year 2025 promises to bring interesting experiences with special activities such as the Dragon Bridge breathing fire, water or rotating the Han River Bridge to open the boat during Tet, especially on New Year's Eve.
In addition, many rich cultural and artistic programs, such as Spring of Love, Spring Fair, Quang Da Tet Cultural and Culinary Festival will be held in Da Nang. The series of programs will recreate the vibrant and colorful Tet market with specialty stalls, fun activities, traditional Tet discovery, and Spring festivals such as "Meeting of Colorful Flowers", "Spring Symphony"...
Tet is approaching, colorful journeys with careful preparation from localities and the tourism industry promise to bring visitors unforgettable and meaningful experiences during the New Year.
No less exciting, in Hanoi, during the 9-day Tet holiday, there will be many art performances in the capital on New Year's Eve, at Dong Kinh Nghia Thuc Square, Ba Kieu Temple flower garden, Thong Nhat Park... and other areas according to the fireworks display locations.
It is known that relics and tourist attractions managed by the city are also open to welcome visitors throughout Tet, with unique and attractive exhibitions and displays. Suburban areas of Hanoi such as Me Linh have colorful flower festivals; tours to famous flower villages such as Hong Van (Thuong Tin), Phu Dong (Gia Lam), Quang Phu Cau incense village (Ung Hoa), Bat Trang pottery village... are suggestions for those who want to enjoy the Tet atmosphere imbued with traditional flavors and identities.
Notably, during the Tet holiday, Hanoi will organize the International Light Festival in Tay Ho district and the Brilliant Thang Long program at My Dinh Stadium. These special activities contribute to creating a colorful and vibrant Tet space and attract a large number of tourists to experience.
Not far from Hanoi, just over 1 hour drive, down to the ancient capital of Ninh Binh, famous for its scenic spots such as Trang An, Tam Coc-Bich Dong, Bai Dinh Pagoda, the Lunar New Year 2025 will have many interesting cultural activities. In particular, Hoa Lu ancient town night will become an attractive destination with the Countdown 2025 music festival, traditional Spring market...
Going up to the Northwest this spring, visitors will experience unique indigenous cultural colors. Long Tong Festival (Going to the fields) is one of the famous Spring festivals of the Tay, Dao, and Nung ethnic groups, taking place on the 8th day of the first lunar month in Lao Cai. Gau Tao Festival is also a traditional beauty of the Mong ethnic group in localities in Lao Cai province. In the bustling atmosphere of the New Year, the festival is held to pray for children, a lucky new year, and a prosperous life.
Traditionally, the Gau Tao festival takes place on the 2nd and 4th day of the Lunar New Year. In some places, the Mong people choose to hold it on the Dragon day to pray for a good harvest, a prosperous and happy life...
The trend of traveling during Tet is on the rise
The Lunar New Year is often the golden time for spring vacations imbued with the traditional Tet flavor. Therefore, Tet tours are becoming a favorite choice for many families, especially overseas Vietnamese returning home to celebrate Tet and young people who want to explore the customs of different regions.
Some travel agencies said that the demand for travel during the Lunar New Year 2025 is likely to increase by about 25% compared to Tet 2024, especially in large cities such as Ho Chi Minh City and Hanoi, mainly focusing on the segment of customers traveling in family groups of 2-3 generations.
According to statistics, some of the best-selling routes this Tet season are tours in the Northern region with itineraries to explore Hanoi, Ha Long, Sa Pa, Ninh Binh; and the Central region with Da Nang, Hoi An. The favorite international destinations of Vietnamese tourists this Tet include Japan, China, Thailand, Taiwan (China)...
Notably, according to survey results from online travel platforms Agoda and Booking, Vietnamese tourists are tending towards green travel associated with nature and minimizing environmental impact.
During the 2025 Lunar New Year, tourists departing from Ho Chi Minh City tend to choose road tours with itineraries to Nha Trang, Phan Thiet, Da Lat, Vung Tau, Quy Nhon...; departing from Hanoi, tourists choose to explore Sa Pa, Ha Long, Ha Giang, Ninh Binh... Representatives of travel agencies commented that the dominance of road tours during this Lunar New Year is partly due to high airfares and convenient highways.
Catching the trend, Vietravel is making its mark with a journey combining sightseeing and exploring local cultural values with the “Spring Travel” tour with more than 50 domestic tour products from North to South. Vietravel not only brings interesting experiences, but also emphasizes the message of preserving and spreading the beauty of Vietnamese Tet.
Meanwhile, Saigontourist Travel introduces a series of tours “Spring Travel to Discover Vietnam” with the highlight being trips to experience the colors of Spring in the Mekong Delta, Northwest, Northeast, Central and Central Highlands. In particular, the pre-Tet tour series is attracting a large number of tourists with a visit to Sa Dec flower village (Dong Thap), Cho Lach (Ben Tre), and villages making Tet cakes, coconut candy, and jams.
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