On the bus to Long Coc, Tan Son, Phu Tho, where there are beautiful tea hills, where there are beautiful young girls with friendly smiles on their lips, where there are ancient folk dances and where housewives make delicious five-color sticky rice. The children have clear eyes and are friendly to tourists. During that journey, I was lucky to sit with Pham Anh, the Tourism Promotion Information Center under the Department of Culture, Sports and Tourism of Phu Tho.
Through Pham Anh, I learned that: The Tourism Promotion Information Center was established under Decision No. 1179/QD-UBND dated May 28, 2014 of the People's Committee of Phu Tho province. The Center has the function of advising and assisting the Director of the Department of Culture, Sports and Tourism in developing and organizing the implementation of plans and programs for tourism promotion information; guiding and supporting organizations, businesses and individuals operating in the tourism sector in promoting domestic and foreign tourism; implementing programs, goals and tasks to promote tourism development in the province. At the same time, organizing service activities related to the tourism sector.
Young girl on Long Coc tea hill shaped like an upside down bowl, growing tea is the livelihood of the people here and is also a wonderful tourist experience.
According to Ms. Nguyen Thi Kim Thanh - Deputy Director of the Tourism Promotion Information Center under the Department of Culture, Sports and Tourism of Phu Tho province, the Center's task is not easy. It must develop a program and plan for tourism information work and organize its implementation after the director of the department approves. The Center acts as a focal point for collecting information and providing information on tourism activities for organizations and individuals participating in tourism activities; connecting with tourism businesses inside and outside the province to carry out investment, business and tourism services; developing plans and implementing propaganda and promotion work on Phu Tho Tourism; managing the activities of the Phu Tho tourism website, providing information on Phu Tho tourism on other websites.
Develop programs, plans and implement tourism promotion activities, tourism investment promotion and organize implementation; coordinate with relevant agencies and units to organize research on tourism market strategies; provide consultancy and support to tourism businesses in market orientation to build and develop tourism products, tourism business, tourism services and travel in the province; search for and exploit markets, organize types of service businesses at tourist destinations.
Survey tours, routes, tourist attractions, develop and edit, organize explanations, guide tourist attractions, tourist areas to serve tourist groups. Develop, promote and coordinate the organization of tourism programs to serve tourists; cooperate, joint venture, associate with organizations, businesses, individuals to participate in organizing tourism promotion activities, tourism investment promotion according to current regulations; organize service activities related to the tourism sector.
Research and apply science and technology to tourism activities; organize and coordinate training, coaching, and professional development in tourism information and promotion activities; manage payroll, labor, and implement policies for employees; manage facilities, assets, and equipment assigned according to the provisions of law.
Artists perform folk tunes
As you can see today, we have to connect with journalists from local and central press agencies to report on the activities of the Hung Kings' Commemoration Festival - Hung Temple Festival and the Cultural - Tourism Week of the Ancestral Land in the year of Giap Thin 2024. This morning, you witnessed the Viet Tri Open Rowing Tournament which was quite successful in terms of promotion.
This afternoon, you will witness the dances and songs of the indigenous people, visit Long Coc tea hill and see the art of making sticky rice with five ingredients of the Mung people. In the afternoon, there will be activities at Hung Temple and the night festival...
Visiting the Hung Temple historical site these days, among the bustling crowd of people going to the festival, it is easy to see the image of people carrying heavy baskets on their shoulders, going from the parking lot to the Upper Temple. They are the ones carrying offerings to serve tourists when they come to Hung Temple.
On this occasion, the number of visitors to Hung Temple is very large.
According to the Hung Temple Historical Site, during this year's Hung Kings' Commemoration Day, hundreds of households and individuals registered to conduct business and service activities such as: selling goods, carrying offerings, taking photos... For each type, the Site has specific regulations to manage activities.
For electric car service activities, drivers must have a driver's license as prescribed and have a labor contract signed between the employee and the business unit. The car business unit must register the logo, the unit's vehicle number, post the transportation fares according to the routes; the unit's phone number and hotline on the vehicle's side for management agencies and passengers to know.
Along with maintaining a healthy cultural space, besides the preparation work to organize a solemn, dignified, and community-oriented ceremony; organizing joyful, healthy, and safe festival activities, the Hung Temple Historical Relic Site also organizes and manages service business activities to ensure order, civilization, and exemplary service to tourists.
According to the leader of the Department of Monuments, Culture, Festivals Management - Hung Temple Historical Site: The Department has coordinated with relevant units to manage, inspect, and supervise units, organizations, businesses, and individuals licensed to operate tourist transportation services at the Hung Temple Historical Site by electric cars. At the same time, coordinate with relevant units to research, develop plans, regulate stopping and parking points and routes for picking up and dropping off visitors; organize the issuance of vehicle registration numbers and manage, place signs, and paint lines at stopping and parking places according to regulations.
Tourists experience Xoan dance
In order to manage service business activities well and create a good image for tourists, Hung Temple Historical Relic Site has a detailed plan, assigning service tasks and organizing the Hung Kings Commemoration Festival to functional departments; requiring close coordination with relevant units to strictly manage service business activities at the Relic Site. At the same time, strengthen inspection, detection, prevention, and prevent begging from occurring at the festival; handle street vendors, stalkers, price gougers, brokers, changers for profit and other violations...
Tourists participate in the night festival at Hung Temple
With the initiative and many positive and synchronous measures in managing service business activities, close coordination with functional sectors, together with the Organizing Committee, Hung Temple Historical Relic Site has created trust and a good image for people and tourists from all over the world so that the Hung Kings' Commemoration Anniversary - Hung Temple Festival and the Cultural - Tourism Week of the Ancestral Land in the year of Giap Thin 2024 becomes a civilized, exemplary and safe festival.
Article and photos: Mai Chi Vu
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