Oatside Oat Milk Enters Vietnam Market

Cuisine

Monday, April 24, 2023 16:00 (GMT+7)
16:00 4/24/2023

Oatside oat milk brand from Singapore has just entered the Vietnamese market and made many unique impressions.

Oatside Oat Milk, from Singapore, was launched in December 2021. After just over a year, the product is available in 11 Asian countries, at famous coffee chains. This is a big step for the brand that started operating in 2020.

Hundreds of liters of free milk mixed with coffee

In November-December 2022, Oatside made an impressive debut in Ho Chi Minh City when it appeared at the Coffee tour in the City in front of the Central Post Office and the Coffeerary exhibition 2022 at the Independence Palace. At these events, hundreds of liters of Oatside Barista Blend oat milk were sent to more than 20,000 users. The event also brought the image of a friendly, cute brown bear everywhere.

Behind the series of events giving away hundreds of liters of free oat milk is the goal of sustainable development, connecting with people and the ecological environment that Oatside is aiming for. By creating delicious daily drinks, the brand wants each user to choose a sustainable, safe food source for themselves and future generations.

Oatside booth at the Café show 2023 event in Ho Chi Minh City.

Oatside is popular in both the international and Vietnamese markets as it promises to be one of the delicious milks without added flavorings. The brand wants to conquer even those who are not used to plant milk with its natural oat milk.

Green certifications build sustainable brands

The Singaporean oat milk brand uses cocoa and double the amount of this ingredient compared to many brands, no artificial flavors added, low sugar. Oatside oat milk is low in sugar, using coconut nectar instead of white sugar. Oatside also focuses on the oats when choosing ingredients from the Western Australian region.

100% of our cocoa and hazelnut sourcing is Rainforest/UTZ certified. This means that the farms we work with adhere to the Rainforest Alliance’s four key sustainability areas: conserving forests, respecting human rights, eliminating child labor, improving farming practices that increase farmer income and well-being, and protecting the climate.

Many young customers take photos to check-in at the booth.

The production process is an important factor affecting the delicious taste of nut milk. The milk is made from oat extract combined with exclusive enzyme processing technology and does not use hydrolyzed oat powder. 100% of the oats are roasted instead of steamed to amplify the malt factor, increasing the natural sweetness and richness.

Oatside’s production process uses 90% less water and 90% less land than cow’s milk. The brand also opted to install natural gas boilers to reduce its carbon footprint. As a result, the production process has reduced emissions by 70%, limiting its negative impact on the environment.

In Bandung (Indonesia), the company built a closed, modern factory with an automated production line to ensure the process of creating pure, unadulterated oat milk.

Oat milk is 80% water. Oatside uses pure, natural spring water from the mountains of Bandung (Indonesia). This water is also used by the company as daily water for 80 households in the area, contributing to the community's life.

Oatside oat milk has a rich and fragrant taste thanks to the method of roasting oats. However, when using the product mixed with other dishes, the tea and coffee flavors are still not overshadowed. This unique balance helps Oatside be used by many brands, large coffee and tea chains to combine in their signature drinks.

Oatside is currently available in two 1 liter sizes: Barista Blend and Chocolate.

Hao An

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