ANTD.VN - On the morning of November 19, at Ban May in the Sun World Fansipan Legend tourist area (Sa Pa, Lao Cai), Sun Group held a ceremony to celebrate the 10th anniversary of the construction of the Fansipan cable car line - a project considered a symbol of Vietnam's strength and intelligence.
Proud marks
Attending the celebration were representatives of Lao Cai province and Sa Pa town, leaders and staff of Sun Group, many ethnic people in Sa Pa as well as tourists from all over the world who came to visit the tourist area on this occasion.
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| Many guests and tourists attended the event celebrating the 10th anniversary of the construction of Fansipan cable car. |
This is not only a moment for Sun Group in particular, Sa Pa town, Lao Cai province in general to look back on the brilliant achievements in the 10-year journey to Sa Pa, beautifying the land known as "the town in the mist", but also an opportunity for the tourism industry of Lao Cai province to mark a decade of breakthrough in tourism development, with the contribution of large private corporations such as Sun Group, through classy, quality, and unique projects.
Recognizing the contributions and achievements that Sun Group has made in the past 10 years for the strong acceleration of tourism and economy in Sa Pa, Lao Cai, Mr. Trinh Xuan Truong, Chairman of Lao Cai Provincial People's Committee affirmed: "The 10-year journey of Sun Group in Sa Pa, Lao Cai is an important milestone. This assesses the potential and strengths of Sa Pa that have been awakened by Sun Group. With many unique tourism products, exploiting natural resources such as landscape and climate combined with exploiting local identity and culture, Lao Cai's tourism in the recent period has grown nearly 5 times. After 10 years of journey, Sun Group has affirmed its role, helping Sa Pa and Lao Cai tourism develop greenly and sustainably".
On behalf of Lao Cai province's leaders, Mr. Trinh Xuan Truong presented a certificate of honor to the representative of Sun Group for their effective contributions to the construction and development of Sa Pa - Lao Cai tourism.
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| Mr. Trinh Xuan Truong (right) presented an honorary certificate to the representative of Sun World Fansipan Legend. |
Speaking at the ceremony, Mr. Tran Minh Son, member of the Founding Council and Permanent Vice Chairman of the Board of Directors of Sun Group, shared: Over the past 10 years, after the cable car route, Sun Group has successively created an ecosystem of high-class works in Fansipan, Sa Pa. Along with that, many festivals are regularly held, not only preserving the ethnic identity of the highlands, but also making Sa Pa more attractive every day.
“With the philosophy of harmonious development between business interests and the interests of the local community, balancing development and conservation, Sun Group's projects also contribute a small part to preserving and helping Hoang Lien Son mountains and forests become greener by preserving hundreds of years old precious rhododendron roots or ancient spruce trees, and planting many new species of rare flowers. The tourist area has also contributed to Hoang Lien National Park to increasingly effectively control the danger of forest fires and deforestation, keeping the Hoang Lien Son forests peaceful,” he said.
Also within the framework of the celebration, local leaders and Sun Group officially inaugurated Ban May in the Sun World Fansipan Legend tourist area - one of the typical works to celebrate the 10th anniversary of building the cable car to the top of Fansipan.
Built with the desire to contribute to preserving, conserving and promoting the cultural values of 5 ethnic minorities in Sa Pa, the small village at the foot of Fansipan valley gathers 11 traditional houses, brought back by Sun World Fansipan Legend from small villages in the highlands, restored and renovated to preserve the original beauty. Here, the Dao, H'Mong, Tay, Giay, Xa Pho... people gather together, in the most typical lifestyles, festivals and cultural rituals of their ethnic groups.
Immediately after the inauguration ceremony, the Ban May Festival will officially take place in this unique highland cultural space, on weekends until the end of December 2023, with many unique cultural and artistic activities performed by the ethnic people themselves. Each day, the activities will honor an ethnic group in the village. Visitors will not only see the familiar lifestyle of the Sa Pa highland people, but also get to pound sticky rice cakes, cook five-color sticky rice, listen to the sound of the panpipe, learn about the custom of wife-catching or witness the entire wedding of the Red Dao people... A miniature Sa Pa space will be recreated right at Ban May, lively and extremely interesting.
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| Local leaders and Sun Group performed the flag-raising ceremony at the sacred peak of Fansipan. |
Marking 10 years of the journey to beautify Sa Pa and welcoming 120 years of Sa Pa tourism, delegates attending the celebration also attended the ceremony of planting 100 pine trees at the Sun World Fansipan Legend tourist area, so that for many decades to come, the pine trees will grow tall, symbolizing the development and sustainability of Sa Pa tourism.
10 years of beautifying the land
In November 2013, Sun Group Corporation started construction of a cable car to the top of Fansipan, with the mission of realizing the dream of conquering the “roof of Indochina” of millions of tourists of all ages. The cable car is considered an “intellectual miracle” of the Vietnamese people due to the difficulty in construction.
To build this "unprecedented" project, for more than 800 days and nights, thousands of workers and engineers worked tirelessly on the steep cliffs of Fansipan peak, facing the bone-chilling cold and learning how to survive with snakes, centipedes..., to place 6 cable towers in the deep forest, pull thousands of meters of cable weighing thousands of tons, and bring electricity to the top of Fansipan.
Experts from Doppelmayr Garaventa - the world's largest cable car manufacturing company in Switzerland - had to exclaim: they will not accept any more projects like that. Because in order not to encroach on the Hoang Lien forest ecosystem as Sun Group proposed, 35,000 tons of materials were transported by hand through the forest, instead of cutting down trees to clear the road, as other cable car projects have been done in Europe. Thousands of people carried rocks up to the sky like diligent ants building nests, instead of using machines, helicopters..., because those solutions are almost ineffective in the face of the extremely complex and difficult terrain of the Hoang Lien mountains and forests.
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| The sacred Fansipan peak is magically beautiful in the cloudy season. Photo: NAG Dao Canh. |
The proud work of Sa Pa in particular and Vietnam in general when launched achieved 2 Guinness World Records: "Three-wire cable car with the largest difference between departure and arrival stations in the world" and "Longest three-wire cable car in the world". The arduous, two-day and night journey of climbing through the rugged forest to reach the sacred peak of Fansipan, which was originally only for backpackers, has now been shortened to 15 minutes by cable car, for visitors of all ages, especially the disadvantaged.
Not only crossing Muong Hoa valley by cable car to reach the 3,143m milestone, now visitors take the cable car to visit the complex of 12 spiritual works with the shape of ancient Vietnamese pagodas as beautiful as paradise, hunting clouds, watching snow at the Roof of Indochina. At the foot of the mountain, a series of experiences are enriched every day, with the largest rose valley in Vietnam of 5,000m2, Ban May with all the colors of the highland ethnic groups, the brilliant flower slopes of all four seasons, festivals and shows imbued with the unique indigenous culture of the ethnic groups in the Northwest highlands...
The formation of the cable car line and then the ecosystem of Sun Group's projects in Sa Pa, with Sun World Fansipan Legend tourist area, the international 5-star Hotel de la Coupole also became the premise for the journey of "lifting the fog to see the blue sky" of Sa Pa. In 2016, the Fansipan cable car was inaugurated, for the first time Sa Pa reached the milestone of more than 1.2 million visitors/year. The number of visitors to Sa Pa and Lao Cai in the following years grew vertically, reaching 3.3 million in 2019. After the Covid-19 pandemic, Lao Cai was considered one of the localities with the strongest recovery rate in the country. In the first 6 months of 2023, Lao Cai province was in the top 10 localities with the highest tourism revenue in the country.
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| The Dao wedding was recreated at Ban May Fansipan, a new destination at Sun World Fansipan Legend with the desire to preserve and conserve the beauty of indigenous culture. |
Sun Group's projects have also contributed to bringing Sa Pa to international level, with many proud awards. For many consecutive years, Sun World Fansipan Legend tourist area has been honored by the Oscar of the global tourism industry - World Travel Awards (WTA): "Vietnam's leading attractive tourist destination", "World's leading attractive cultural tourist destination", "World's leading attractive natural tourist destination". This year, the tourist area continued to be voted "Asia's leading typical destination" in Singapore. As for Hotel de la Coupole - Mgallery Sa Pa, in its first year of launch, it was honored by WTA as "World's leading design hotel" and "World's iconic hotel".
The Sun Group ecosystem in Sa Pa has also made a significant contribution to improving the quality of life of local people. Currently, the majority of the workforce at Sun World Fansipan Legend and Hotel de la Coupole are ethnic minorities, trained, working in a professional environment, with stable income.
This is true to the sustainable values in tourism development that Mr. Trinh Xuan Truong affirmed: "Sustainability lies in sharing benefits between businesses and the interests of local people. Sun Group's maximum use of the local workforce, over 60% of whom are ethnic minorities in Lao Cai province, has helped people develop the economy, have awareness to rise up, to escape poverty, contributing to the socio-economic development of the locality".
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