Changes in the social and environmental context have prompted families to pay more attention to health protection and care, not only in food choices, but also when shopping for everyday items.
A survey by the IBM Institute for Business Value with 14,000 people from 9 countries showed that 90% of respondents said that Covid-19 has changed their perspective on consumption, towards choosing sustainable, environmentally friendly products. The Association of High-Quality Vietnamese Goods Enterprises also said that after the Covid-19 pandemic, 60% of domestic consumers surveyed tend to choose products that are good for health or have quality standards and traceability. The trend of choosing green and clean products has become a top priority.
Especially on the occasion of Tet 2025, instead of being busy preparing for Tet, young families now aim for a "light - leisurely - healthy" lifestyle. Ms. Van Anh (29 years old - Vinh Phuc) shared: "Before, Tet was a busy time for me. But this year, I decided not to buy new things to save money, but only choose really practical items, as well as minimize the preparation steps to have more time to play with my children and travel. My top concern for the new year is taking care of my family's health, all new items must be safe to use, or have the function of improving long-term health."
Not only personal shopping, the trend of buying Tet gifts also tends towards the "healthy" factor. Ms. Thu (32 years old - Nam Dinh) shared: "Since the pandemic, I often choose healthy dishes as Tet gifts for my paternal and maternal families. This year, I plan to switch to buying household items such as water purifiers or air fryers, both to help my grandparents reduce housework and support health care from daily meals and drinks."
When shopping for household appliances, consumers also value products with health care features. Ms. Hoang Thu, a dealer of electrical appliances and household electronics in Dong Da district, Hanoi, said: “Before Tet 2025, consumer trends clearly show that customers are becoming more and more cautious. In addition to convenience and modern functions, customers pay great attention to products with sustainable and health care factors.
Best-selling kitchen appliances include air fryers, juicers, blenders, etc. Health care appliances such as water purifiers, air conditioners, coolers, dehumidifiers, air purifiers, etc. with the function of saving electricity or purifying air and water sources are also of interest to many customers.
Grasping this trend, at the end of 2024 and the beginning of 2025, Hoa Phat Household Appliances will simultaneously launch many new products with practical features: supporting families in taking care of their health, meeting the need for reasonable spending and simplifying life. With the philosophy of "light - leisurely - healthy", the products support food, water sources, clean air, helping families enjoy a leisurely Tet holiday.
The most typical is the Hoa Phat Hydrogen ion alkaline water purifier HyperS using electrolysis technology with a diaphragm to create twice the amount of hydrogen in water compared to water filtered from conventional machines, helping to balance pH, neutralize the amount of acid in the body, and support the prevention of aging. In addition, the 12-core multi-layer filtration system from this product also provides pure bottled drinking water according to the QCVN 6-1:2010/BYT standard of the Ministry of Health, rich in minerals that are good for health such as calcium, zinc, magnesium... RO 75 GPD Dupont Filmtec membrane technology helps to eliminate the worry of harmful water sources, filtering out viruses and bacteria according to the drinking water and food hygiene and safety standards NSF/ANSI 58 of the World Health Organization WHO.
In addition to water purifiers, Funiki high-frequency rice cookers also launched a new version in early December 2024, attracting many customers' attention thanks to the use of IH high-frequency technology to heat evenly at 360 degrees, helping to keep the rice delicious and retain its flavor and nutrients. In addition, Funiki oil-free fryer uses Rapid Air technology to help food cook evenly and reduce more than 80% of fat compared to conventional frying methods.
It can be seen that the current trend of household appliances is not only multi-functional but also needs to be environmentally friendly and good for health. This is also the number 1 priority that consumers clearly show during the Lunar New Year 2025 and is also a long-term, sustainable consumption trend.
Hoa Phat Household Appliances hopes that its efforts in improving products and anticipating trends will contribute to changing the household appliance industry, promoting investment trends and sustainable development, helping every family enjoy a light and leisurely New Year, and a year of peace, happiness and health.
Source: https://www.hoaphat.com.vn/tin-tuc/gia-dung-cham-soc-suc-khoe-len-ngoi-dip-tet-2025.html
Comment (0)