If stakeholders know how to exploit the potential, advantages, and characteristics of the locality, it will open up new value areas for the countryside, bringing benefits to the community.
382 rural tourist attractions have been recognized.
With a career in ornamental plants and a system of unique historical and cultural relics, and close to the center of the capital, Hong Van commune (Thuong Tin district) has taken advantage of this to develop rural tourism. In 2022, Hong Van village tourist site continued to be recognized by the City People's Committee as a 4-star OCOP (One Commune One Product) in the product group "Community tourism services and tourist sites". Currently, Hong Van welcomes an average of 35,000 visitors each year, with tourism value reaching more than 10 billion VND.
Secretary of the Party Committee of Hong Van Commune Nguyen Hai Dang said that the commune is trying to become an attractive destination for tourists; making trade and tourism a key economic sector in local economic development.
According to the Central Office for Coordination of New Rural Areas, there are currently about 584 agricultural and rural tourism models operating nationwide, concentrated in the northern mountainous areas and the Mekong Delta; of which 382 tourist destinations in rural areas are recognized by provincial People's Committees.
Some models have developed strongly in localities, such as: Nam Hong village community tourism (Thong Nguyen commune, Hoang Su Phi district, Ha Giang province); Hello Mu Cang Chai community tourism site (La Pan Tan commune, Mu Cang Chai district, Yen Bai province); Kon Ko Tu community tourism cultural village (Kon Tum city, Kon Tum province); Southern amateur music art memorial site (Bac Lieu province)...
Head of the Central Office for New Rural Area Coordination Ngo Truong Son said that the Ministry of Agriculture and Environment has instructed localities to focus on propaganda work, raising awareness among people; building models for developing agricultural and rural tourism suitable to the strengths and advantages of the locality. The Ministry has also approved a list of 20 pilot models under the Rural Tourism Development Program in building new rural areas in 20 provinces, focusing on the orientation of building models for developing agricultural and rural tourism associated with agricultural production, craft villages, preserving and promoting cultural values and protecting the environment, rural landscapes, etc.
Developing tourism associated with preserving traditional culture
However, according to the Ministry of Agriculture and Environment, agricultural and rural tourism activities still face many difficulties and limitations. Planning for agricultural and rural tourism is still lacking in focus and is not suitable for the potential, advantages and characteristics of many localities. Many rural tourism models are still spontaneous, fragmented, small-scale and duplicated. Tourism products are still monotonous, not unique, spontaneous and seasonal. Activities to connect and link tourist spots and routes are still limited, especially inter-provincial and inter-regional connections...
In the orientation of new rural development in the period of 2026-2030, the Ministry of Agriculture and Environment continues to overcome difficulties and limitations; at the same time, promote tourism development associated with preserving traditional culture of villages. At the same time, research and develop models connecting traditional culture with new cultural creation, ensuring diversity and regional characteristics.
In addition, focus on applying digital technology in the conservation and digitization of heritage documents, developing a platform to promote rural cultural tourism. Enhance the economic value of heritage and create livelihoods for people through community tourism and rural experience tourism. Encourage the development of unique tourism products associated with culinary culture, traditional crafts, and folk arts, contributing to building the brand of Vietnamese rural tourism.
According to the Office of the Coordination of the New Rural Development Program of Hanoi, the city continues to promote the value of heritages, relics and craft villages, increasing the added value of tourism products of the capital city of Hanoi. Currently, the Hanoi Department of Tourism has built and announced the central tourist route Hanoi - Thanh Oai - Ung Hoa - My Duc, with the theme "The Heritage Road of Nam Thang Long - Hanoi - A Place to Return to the Origin" associated with the journey to visit, learn and experience the activities of Noi Binh Da communal house (Binh Minh commune, Thanh Oai district) and Chuong conical hat craft village (Phuong Trung commune, Thanh Oai district); incense stick craft village (Quang Phu Cau commune, Ung Hoa district); weaving craft village (Phung Xa commune, My Duc district).
For the Western region, Hanoi has built and announced the "Community Tourism Destination of Ban Mien", Ba Vi commune, Ba Vi district with the theme "Healing - Calming the mind - Nourishing wisdom" associated with learning about indigenous culture and the traditional medicine profession of the Dao Quan Chet people, Ba Vi commune...
Tourism development in new rural construction still has a lot of potential, so it is necessary for relevant parties to focus on exploiting it, to contribute to creating sustainable development in each countryside...
Source: https://hanoimoi.vn/phat-trien-du-lich-trong-xay-dung-nong-thon-moi-phu-hop-voi-tiem-nang-loi-the-dac-trung-cua-dia-phuong-697829.html
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