Investors will seek reassurance from new H&M CEO Daniel Erver as he says plans are in place to restart revenue growth.
The Swedish fashion retailer will report its first quarterly earnings under Daniel Erver's leadership next week.
H&M has struggled to keep up with larger rivals such as Zara owner Inditex, whose shares hit a record high last week, while Chinese-founded fast-fashion company Shein has also been expanding rapidly in Europe.
H&M, the fast-fashion, low-cost retailer, sells dresses from $9.99, jeans from $17.99 and is expanding into higher price points with its Cos and Arket brands.
H&M is expected to report its lowest quarterly revenue in two years on Wednesday (March 27).
LSEG analysts expect revenue to fall to 53.4 billion Swedish krona ($5 billion) from 54.9 billion krona a year earlier. Operating profit is expected to double to 1.422 billion krona.
H&M aims to achieve an operating profit margin of 10% this year.
However, the retailer is stepping up investment in stores and logistics, announcing in January 2024 that capital spending would increase by 30% this year to 11-12 billion kronor (more than $1.1 billion)./.
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