Creating momentum for agricultural businesses through the OCOP festival in Ho Chi Minh City
Người Đưa Tin•23/12/2024
The series of events connecting OCOP products through agricultural festivals contributes to promoting products from 63 provinces and cities in Vietnam, contributing to the development of agricultural economy and promoting localities.
On December 20, at the headquarters of the Inter-Agency Office of the Ministry of Agriculture and Rural Development, the opening ceremony of the program "Regular OCOP Product Connection in Ho Chi Minh City" with the theme "Agricultural Festival" took place.
Representatives of leaders, experts and businesses attended the OCOP product connection program.
Speaking at the opening ceremony, Mr. Le Viet Binh, Deputy Chief of Office, Head of the Southern Representative Office of the Ministry of Agriculture and Rural Development emphasized: “The OCOP program is a key solution for rural economic development, contributing to promoting internal strength and increasing the value of local products. This series of events not only helps promote OCOP products of Ho Chi Minh City and the Southern region, but also enhances the brand image of Vietnamese OCOP products in the international market."
Mr. Le Viet Binh, Deputy Chief of Office, Head of Southern Representative Office of the Ministry of Agriculture and Rural Development spoke at the opening ceremony of the agricultural product connection festival.
Mr. Binh added that the program aims to build a space to connect and promote OCOP products, thereby stimulating consumption, preserving regional culture, and supporting businesses in the fields of agriculture and trade. This is the first event in a series of rotating activities expected to be held in 63 provinces and cities across the country.
Poet, Culinary Culture Artist Ho Dac Thieu Anh, Deputy Director of the UNESCO Center for Vietnamese Culinary Culture, shared his feelings and opinions at the program.
Some specific goals are stated as: Supporting businesses in distributing and exporting products; Connecting businesses with capital and modern science and technology; Preserving traditional culture, restoring lost craft villages and dishes; Introducing advanced scientific research projects.
Representatives and leaders at all levels made "first purchases" at the agricultural product connection program.
OCOP certified products from all regions are displayed at the program.
The art of making to he figurines in Vietnam.
The paintings represent Vietnamese culture and art.
A variety of products and brands are displayed and introduced to the public.
Health products are displayed attractively.
Clean agricultural products stall.
Dragon fruit logo of Binh Thuan province.
The Agricultural Festival will be held in rotation in 63 provinces and cities across Vietnam.
The event "Regular OCOP Product Connection in Ho Chi Minh City" with the theme "Agricultural Festival" will take place from December 20 to 22, 2024, at the Headquarters of the Inter-Agency Office of the Ministry of Agriculture and Rural Development. This is a series of events that are rotated in the Southern provinces and will continue to be held in 63 provinces and cities across the country in the future. With a scope covering many fields from economics, culture, tourism, cuisine, sports, the program will contribute to supporting businesses in distributing and exporting goods, connecting businesses to access capital, science and technology, and production applications. At the same time, preserving and conserving traditional culture, restoring lost craft villages, lost dishes as well as introducing advanced and modern scientific and technical research works. The program also organizes online markets, traditional fashion shows, and tours to promote trade between units.
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