Samsung launches Bespoke refrigerator powered by artificial intelligence

Ms. Nguyen Y Mai, Deputy General Director , Executive Director of Samsung Vina Consumer Electronics Industry said: "In addition to innovative technology, color and design are equally important factors for Vietnamese users in choosing home appliances and decorating interior spaces. With the new Bespoke top-freezer refrigerator, Samsung offers more options to help users freely express their personal style with diverse color trends."

Samsung ra mắt tủ lạnh Bespoke ngăn đông trên hỗ trợ tùy biến màu sắc - Ảnh 1. — Bespoke refrigerator models have color customization in the freezer compartment, allowing users to easily decorate their kitchen according to their personal preferences.

Specifically, users have more options from the Glam Glass mirror surface with Quartz White/Crystal Pink/Navy Blue color palettes creating a luxurious appearance, embellishing the sophisticated, modern design; or the Cotta ceramic surface with Quartz White/Charcoal Brown colors evoking the warmth of the kitchen.

In addition, the top freezer of the refrigerator also has 4 separate cooling modes and keeps food fresh twice as long as the standard cooling mode. Four flexible temperature modes including Chiller, Meat & Fish, Soft Freeze and Quick Cool - located in the independently controlled compartment at the top of the refrigerator. With a sealed design and 99% antibacterial, the soft freezer limits odor mixing and protects your family's health.

The new Bespoke Top Freezer Refrigerator integrates exclusive Space Max technology to increase capacity by 20 liters compared to refrigerators of the same size, so users can comfortably store all their favorite foods.

SmartThings Energy’s AI Energy Mode uses AI to monitor the usage habits and energy consumption of your Bespoke top freezer refrigerator. It then analyzes the data and provides actionable insights via the SmartThings app to help users proactively save energy.

Users can track their estimated consumption costs and gain insight into their refrigerator usage habits. This can be viewed daily, weekly, or monthly, depending on the user’s preferences. If the estimated monthly electricity bill exceeds a preset target, SmartThings will alert the user by suggesting switching to AI Energy Mode, reducing energy usage by up to 7% with the touch of a button.

In the Vietnamese market, the Bespoke refrigerator with top freezer will be officially on sale for 12,889 million VND.

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