Kinhtedothi-To attract tourists to the locality, Hoa Binh province has organized many cultural events, festivals and tourism promotion programs in potential markets.
Hoa Binh is a land rich in historical and cultural relics along with majestic and magnificent natural scenery. This land is blessed with many rivers, lakes, waterfalls, and mountains, creating many beautiful caves such as Bo waterfall, Hang Ret, Hoa Tien cave, and primeval tropical forests... The gentle and poetic Da river has been featured in famous literary and poetic works. Hoa Binh Lake is likened to "Ha Long Bay on land", Tien Phi cave has a pure, wild and captivating beauty, likened to a "precious gem" with diverse colors, bestowed by nature.
Tourist attractions include the Nui Co upstream forest eco-zone, Giang waterfall, and Hoa Binh lake, including 47 large and small islands with many rare species of animals and plants.
In addition, Hoa Binh culture dates back to prehistoric times, the land is famous for its 4 Muong (Bi, Vang, Thang, Dong). The ethnic groups living in this land have their own distinct cultural features, creating diverse nuances imbued with the cultural identity of the ethnic groups. Each ethnic group in Hoa Binh has its own cultural identity expressed in its unique customs, practices, house architecture, costumes, folk songs, folk dances, traditional musical instruments, etc.
Hoa Binh is also a land with a long-standing historical and cultural tradition of ethnic groups along with famous folk festivals imbued with national identity associated with agriculture such as: Muong Gong Festival, Tien Pagoda Festival, Muong Bi Ethnic Opening Festival, Bo Temple Festival, Muong Xen Festival of Thai people...
Hoa Binh has 5 national intangible cultural heritages: Mo Muong, Muong Gong Art, Khai Ha Festival, Lich Tre Folk Knowledge of Muong ethnic group and Keng Loong Social Customs and Beliefs of Thai people in Mai Chau. These are advantages for developing tourism in Hoa Binh.
According to the report of the Department of Culture, Sports and Tourism of Hoa Binh, in 2024, the whole province welcomed 4,346,000 visitors, reaching 103.5% of the plan. Of which, 510,000 were international visitors and 3,836,000 were domestic visitors. Compared to the previous year, the number of international visitors increased by 13.3% and the number of domestic visitors increased by 9.5%. Total tourism revenue reached VND 4,738 billion, reaching 103% of the plan, up 17.9% compared to the previous year.
To attract tourists to the locality, Hoa Binh province has organized many cultural events, festivals and tourism promotion programs in potential markets. Unique tourism products such as ethnic culture discovery tours and eco-tours have been developed and widely introduced. The coordination between functional agencies and tourism businesses has created attractive tourism products.
In addition, Hoa Binh province also actively participates in domestic and international tourism fairs to introduce unique tourism products. Promotion through social media channels and tourism websites has also helped Hoa Binh build the image of an attractive destination in the hearts of tourists.
In addition, to promote the connection of cultural diplomacy with political diplomacy and economic diplomacy, and the promotion of the province's image and people, Hoa Binh has organized many cultural and artistic activities such as: successfully organizing the exhibition and mobile propaganda on the topic "Hoa Binh Province's Army and People with Dien Bien Phu Victory" at the Dien Bien Phu Historical Victory Museum; participating in the Hoa Binh tourism promotion program at the 20th Ho Chi Minh City Tourism Festival. Creating a video clip to promote tourism in Hoa Binh province; publishing the book "Discovering community tourism experiences at Hoa Binh Lake tourist area"...
In addition, the province also promotes cooperation in tourism development such as: participating in the opening ceremony of the National Tourism Year in Dien Bien province; activities to celebrate the 10th anniversary of Trang An landscape complex being recognized by UNESCO as a world cultural and natural heritage in Ninh Binh province; the ceremony to announce the decision to recognize Moc Chau National Tourist Area; participating in the Famtrip delegation to survey tourist areas and spots in Thanh Hoa province and the Conference on tourism development cooperation in Thanh Hoa province...
According to the Department of Culture, Sports and Tourism of Hoa Binh, to develop tourism, the province promotes propaganda and promotion of traditional cultural values of ethnic groups, tourist areas and destinations, and attractive tourism programs to partners and domestic and foreign tourists, promoting tourism development in the province.
In particular, the province continues to implement signed cooperation agreements with localities: Hua Phan province (Laos); Tuv province (Mongolia); Gimje city, Jeollabuk province and Ulju district, Ulsan city, South Korea...
Source: https://kinhtedothi.vn/hoa-binh-to-chuc-nhieu-su-kien-van-hoa-chuong-trinh-quang-ba-du-lich.html
Comment (0)