Finelife organizes 'Import Goods Festival'

The festival introduces to customers more than 1,000 items of fruit, seafood, pork, beef, canned food, cold cuts, wine... imported from many countries around the world such as the US, New Zealand, Norway, Korea, Japan, Thailand. Also on this occasion, Finelife introduces unique, newly launched services to help customers shop conveniently and comfortably.

The Import Goods Festival invites customers to enjoy “unique” Asian and European dishes such as gold-plated beef, American beef brisket, American beef brisket, Spanish Iberico pork, Japanese Okini beef, buffet hot pot, seafood from Canada, cocktails… from top foreign chefs.

Gold-plated cow attracts customers during the festival.

“ The biggest difference between Finelife and other retail units of Saigon Co.op (Co.opmart, Co.opXtra, Co.op Food, Cheers...) is that Finelife's imported goods account for more than 40% of the product structure.

With this feature, Finelife organizes Import Festival to introduce imported goods to the domestic market, thereby connecting with domestic production " - Mr. Ngo Trieu Duong - Director of Finelife supermarket shared.

With a difference in model, product structure and diverse services, Finelife is a destination with a unique shopping space and different style, providing customers with a comfortable, secure, convenient and classy shopping experience.

First of all, we have to mention the Drive-thru service: customers order in advance through online channels and pick up the goods directly at the supermarket in their car without having to step into the supermarket.

Finelife deploys services to support customers in convenient and quick shopping.

The "Self Check-out" counter is set up to help customers proactively pay for their shopping carts with a cashless method to save time. In particular, Finelife is also the first consumer goods supermarket in Vietnam to apply new technology: E-label electronic price list, according to which prices will be quickly updated as soon as there is a change in price.

Finelife is a high-end supermarket brand invested by Saigon Co.op. Launching its first supermarket in 2019 in Ha Do residential area, District 10, Ho Chi Minh City, to date, the Finelife chain has opened 4 supermarkets in District 7, District 10 and Binh Chanh District.

With the orientation of becoming the leading brand in the high-end supermarket business model in Vietnam in terms of the number of stores, quality of goods and experience services, Finelife high-end supermarket sells up to 12,000 items with quality standards, clear origin and high-end items in all product lines.

Import structure at Finelife accounts for 40%.

Responding to the trend of convenience and community health, Finelife focuses on introducing many Ready To Eat & Ready To Cook product groups of clean vegetables, fruits, and pre-processed foods from reputable suppliers in the market.

With diverse and flexible models, Finelife is constantly expanding its system into residential areas or commercial centers to serve customers. Depending on the location, Finelife will deploy the following models: Finelife Corner (average 400 m2), Finelife Food Store (average 1000 m2) and Finelife Supermarket (average over 2000 m2).

" Choosing a different service segment from the remaining distribution systems of Saigon Co.op, Finelife is the final piece for Saigon Co.op to cover all corners of the Vietnamese retail market.

By jointly exploiting the Saigon Co.op Loyalty Customer program and accepting purchases using Co.opmart vouchers, Finelife and the distribution systems are creating a retail ecosystem under Saigon Co.op ," said Mr. Nguyen Ngoc Thang, Director of Co.opmart Operations and Marketing Director.

Promotions for customers during Import Goods Festival at Finelife Urban Hill:

Tomahawk gold-plated beef imported from Australia for only 340,000 VND/gram, applicable only on August 5.
Premium Iberico pork from Spain buy 2 get 1 free. Japanese Okini beef, snow pork with free hot pot broth when purchased.
Customers with membership cards and a shopping bill of 1,000,000 VND or more will immediately receive a seafood combo worth 200,000 VND.

Finelife 4 high-end supermarket system:
• Finelife Supermarket Urban Hill (No. 51A Nguyen Van Linh Street, Tan Phong Ward, District 7, HCMC)
• Finelife Riviera Point (No. 2 Nguyen Van Tuong, Tan Phu, District 7, HCMC)
• Finelife Supermarket SaiGon Mia (Trung Son residential area, Binh Chanh district, Ho Chi Minh City)
• FineLife FoodStore Ha Do (1st Floor - Orchid Building, District 10, HCMC)
More information at:
• Official Fanpage “Finelife Supermarket”
• Online shopping website and Drive-thru service https://cooponline.vn/
• Finelife Urban Hill hotline number: 0911008540

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