Over the past 15 years, Sun World Ba Na Hills has had a brilliant and memorable journey. What Ba Na has achieved seems to have surpassed what people could have imagined when Sun Group began to “awaken” the forgotten tourist area on the top of Chua Mountain 15 years ago.
From “forgotten” to the world’s top iconic tourist destination “I regret not choosing Ba Na for the first days of exploring Vietnam, but it is true that we have to save the best things for the last experience. This is a great destination, not only invested in money, but also full of energy and unique ideas”.
Editor Nafis Abdullah's comments about Sun World Ba Na Hills during his 6-episode Vietnam tour broadcast on Astro Arena television seem to have partly described the irresistible appeal of the tourist area on the top of Chua Mountain for international visitors.
But few people know that before 2009, there was a Ba Na that only welcomed an average of 30,000-40,000 visitors each year, and there wasn’t even a restaurant on the mountain. At that time, Da Nang people still had a saying: “If you haven’t been there, you don’t know Ba Na, but after you’ve been there, you’ll know that staying home is better.”
Until Sun Group woke up the Lord Mountain with the first cable car project opened on March 25, 2009.
Up to now, every year, even every month, Ba Na Hills has new things, making tourists never get bored. The slogan "Ba Na Hills - the road to paradise" has maintained its value for the past 15 years. And Ba Na is now not only a favorite destination for domestic tourists but also becomes an international-class destination, establishing its own position on the world tourism map.
Domestically, Sun World Ba Na Hills has been honored as Vietnam's Leading Tourist Area for four consecutive years by the Vietnam National Administration of Tourism, and is an important driving force behind impressive growth figures for Da Nang tourism. From 2009 to 2018, the number of visitors to Da Nang increased by 463%, and the number of visitors to Ba Na also increased by more than 160 times. In 2019, with the opening of the Golden Bridge at Ba Na Hills, Da Nang welcomed 8.6 million visitors, more than 60% of whom came to Ba Na.
Internationally, the resort has also been awarded the title of "Asia's Leading Theme Park" by the World Travel Awards (WTA) for four consecutive years, and in 2020-2021, it was honored by WTA as the World's Leading Iconic Tourist Destination and the World's Leading Iconic Tourist Bridge for the Golden Bridge.
An ever-new Ba Na Sharing at the 10th Anniversary of Sun World Ba Na Hills tourist area in 2018, Mr. Le Trung Chinh - Deputy Secretary of the City Party Committee, Vice Chairman of the People's Committee of Da Nang City (currently Deputy Secretary of the City Party Committee, Chairman of the People's Committee of Da Nang City) expressed: "Ba Na Hills is one of the clear evidences for the role of the private economy in the development of Da Nang tourism in particular and Da Nang economy in general. We hope that in the near future, together with Sun World Ba Na Hills, Da Nang will have many other attractive destinations, to keep tourists staying in the city longer".
And true to that expectation, Sun World Ba Na Hills constantly innovates every day, to give visitors reasons to come and return to this place.
From the first cable car line No. 1, the "fairyland" has had many new items with flower gardens blooming all year round, ancient castles with European architecture like coming out of fairy tales, vibrant festivals and shows every day, an extremely rich culinary world and unique, classy entertainment works and products only available in Ba Na, along with attractive experiences day and night.
In 2018, Sun World Ba Na Hills also brought the name of Da Nang to the world, becoming a desired destination for many international tourists, since the legendary Golden Bridge was born. The unique architecture like a soft silk strip supported by giant mossy hands halfway up the mountain of the bridge has consumed a lot of ink in the international press and is still a "magnet" attracting millions of international tourists to Da Nang.
Over the past four years, despite the severe impacts of the pandemic, the first tourist area of Sun Group has continuously invested in many new and classy projects and products such as Time Gate, Moon Castle, Eclipse Square, Sun God Waterfall... Even when visitors are familiar with those items, every time they come to Ba Na, they are amazed by the year-round festivals, mini-shows of all kinds of art at different times and locations, extending the endless journey of experience for visitors to the top of Chua Mountain.
Not only does it bring a journey of joy during the day, Sun World Ba Na Hills also brings a poetic and colorful world at night with the mysterious beauty of fairy-tale castles, passionate night parties, campfire programs with captivating performances by professional dancers...
In 2024, marking 15 years of establishment, Sun World Ba Na Hills is still working hard to plan to continue bringing new surprising experiences to visitors, with Ba Na's own brewery and beer brand - Sun Kraft Beer, French bread factory, slide No. 3 and high-class shows that are still being cherished...
People often say “A journey of a thousand miles begins with a single step”. But looking at the tireless efforts of Sun Group’s first resort, people understand that the glorious journey of the past 15 years seems to be just the beginning for Sun World Ba Na Hills to realize its “journey of a thousand miles”. That is the aspiration to make Da Nang an attractive destination that cannot be missed on the international tourism map and bring Vietnamese tourism to stand shoulder to shoulder with the world’s tourism powers.
To show gratitude to tourists nationwide on the occasion of the 15th anniversary of the inauguration of the first cable car line (September 25, 2009 - September 25, 2024), Sun World Ba Na Hills launched the stimulus program "Proud of Vietnamese Tourism" with a preferential policy of up to 40% for tourists nationwide from April to the end of September 2024.Accordingly, from April 1 to September 30, 2024, tourists nationwide will enjoy a preferential rate of up to 40%: cable car tickets are priced at VND 550,000/adult and VND 450,000/child on weekdays; VND 600,000/adult ticket and VND 500,000/child ticket on weekends.In addition, when purchasing a cable car ticket combo and lunch buffet, visitors will enjoy a flat price policy of VND900,000/adult and VND650,000/child on weekdays; VND950,000/adult ticket; VND700,000/child ticket for weekends.This is an unprecedented deep discount in the 15 years of Sun World Ba Na Hills' establishment.
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