Bac Lieu focuses on developing tourism pillars

For many consecutive years, Bac Lieu has been the leading locality in the number of typical regional tourist destinations. Bac Lieu tourism enters 2025 with the goal of realizing the aspiration of becoming one of the tourist centers of the Mekong Delta. And this great goal is specified by the Provincial People's Committee through the Action Program, with solid steps to maximize internal and external strengths to develop tourism worthy of being the economic pillar of the province.

SYNCHRONIZED INVESTMENT

Determined to overcome the weaknesses of tourism that have existed for many years, the province's tourism development action program focuses on mobilizing social resources to invest in developing the technical infrastructure system. Regarding accommodation facilities, the province continues to upgrade hotels serving tourists in the direction of gradually increasing the rate of high-class standards, upgrading tourist motels to 1-star hotels... to meet the accommodation needs of many types of guests.

To create great attraction and increase competitiveness with localities in the region, the province creates conditions to support investors to accelerate the implementation of tourism projects that have been granted investment certificates; invites investors to implement large-scale tourism service projects, especially the construction of high-quality shopping and entertainment centers in Bac Lieu City; rest stops, display points, and sales of souvenirs, specialties, and OCOP products. In addition, investing in commercial and culinary business districts, night entertainment centers, and walking streets associated with promoting the unique cultural features of the three ethnic groups Kinh - Khmer - Hoa to retain visitors staying in Bac Lieu.

The province has also actively invested in traffic infrastructure bottlenecks to create smoothness and enhance connectivity between tourist areas and spots. Accordingly, it has actively called for investment in a system of wharves and vehicles for areas with favorable conditions for tourism development, including a system of ports and waterways from the shore to the island to form the Bac Lieu - Hon Trung tourist route. In response to the development requirements in the digital age, Bac Lieu tourism is perfecting its information technology infrastructure system, promoting digital transformation in tourism through digitizing information and documents on tourist destinations, building a digital database to form and develop a smart tourism ecosystem.

The provincial tourism promotion center promotes and introduces to tourists and businesses the potential and strengths of Bac Lieu tourism. Photo: HT

PROMOTING PRODUCT STRENGTHS

In order to create competitive advantages and affirm its own identity in the regional tourism picture, Bac Lieu Tourism industry in 2025 determined to focus on exploiting and effectively promoting specific products, especially products that have created a brand in the market. Typical products are the dramatization of the legend of the Prince of Bac Lieu associated with the architectural and artistic relic of the Prince of Bac Lieu's house; developing experiential activities at the Southern Amateur Music and Musician Cao Van Lau Memorial Area according to 4-star OCOP product standards; developing tourism tours in the coastal area of ​​Bac Lieu with destinations including: Wind power tourism area, High-tech agricultural area for shrimp development, forest eco-tourism, etc. In particular, coordinating with consulting units and related parties to develop a project to develop Nha Mat National Tourist Area to form a chain of high-quality and attractive products and services and serve as a basis for attracting investment in large projects.

In addition, effectively promote the Project on preserving ancient labels associated with tourism development through the construction of a cooperative model to link households to develop the economy through exploiting services and products associated with indigenous culture to serve tourists. With the goal of developing tourism in a sustainable and non-overlapping direction, the province continues to review and evaluate tourism resources to create a basis for concentrating investment resources for development in accordance with the actual conditions of each locality. Accordingly, 5 development spaces are shaped, including: central tourism space of Bac Lieu city; coastal tourism space of Bac Lieu city; coastal ecological belt tourism space from the border of Bac Lieu city to Ganh Hao estuary (Dong Hai district) ;   Gia Rai - Dong Hai tourist space; Vinh Loi - Hong Dan - Phuoc Long tourist space.

By outlining decisive steps that are consistent with existing potential and advantages, Bac Lieu tourism will develop to its full potential as an important economic sector - one of the pillars to help the province reach further and further.

According to Bac Lieu Newspaper

Source: https://bvhttdl.gov.vn/bac-lieu-doc-suc-phat-trien-tru-cot-du-lich-20250320104929376.htm