Applying artificial intelligence to support multi-channel business management and operation in the Internet environment

On October 15, Sapo Technology Joint Stock Company officially launched the Sapo OmniAI platform, helping store owners change the way they manage and operate multi-channel businesses on the Internet environment.

Mr. Tran Trong Tuyen - General Director of Sapo shared at the event. (Photo: Huu Duc)

Sharing at the event, Mr. Tran Trong Tuyen - General Director of Sapo, since 2018, multi-channel sales (selling on many different platforms) has helped many store owners increase their revenue significantly. However, currently, with complex changes in shopping behavior, sales channels, the market needs a superior solution, effectively unifying sales channels, suitable for diverse scales and financial capabilities.

Leveraging the power of Headless Commerce e-commerce structure and artificial intelligence (AI) technology, Sapo OmniAI allows businesses to manage all sales channels, keeping up with new business trends in the buyer-focused market.

The most outstanding feature of Sapo OmniAI is the ability to consolidate all shopping cart data, purchase history, and consumer shopping trends across all channels into a single management system. From there, Sapo helps sellers accurately identify buyers regardless of which channel they are interacting on, providing a seamless experience for buyers. Sellers can also easily set up promotions across all channels, create attractive multi-channel loyalty programs, or apply other creative marketing programs.

On the other hand, Headless Commerce technology gives Sapo OmniAI the ability to easily expand the application and utility network without limits. Technology partners from payment, finance, transportation, marketing tools to specialized business management can all be deeply integrated into Sapo's system.

Applying AI, Sapo Omni AI supports the entire journey of sellers, from the first stage of creating content, posting products for sale, to consulting, closing orders and receiving and processing feedback after customers make purchases. Artificial intelligence integrated in Sapo will help sellers save up to 70% of time with equivalent resources.

Applying AI, Sapo Omni AI supports the entire journey of sellers, from the content creation stage, posting products for sale to consulting, closing orders and receiving and processing feedback after customers make purchases. (Photo: Huu Duc)

The multi-channel chat feature with AI will help consolidate all messages and comments from Facebook, Shoppe, Zalo, Tiktok into a single screen; helping sellers save operating time and increase the rate of closing orders. Sapo also uses AI to handle tasks in sales consulting, such as distinguishing the emotions of the chat subject, understanding the context, responding continuously 24/7, and analyzing and classifying emotions in the buyer's conversation.

Over the past 16 years, Sapo has continuously grown, from its first steps in 2008 until today, we are proud to become the largest multi-channel sales and management platform in Vietnam with the support of more than 230,000 businesses and business owners nationwide.

The mission "Making sales easier" is not just a slogan, but has become the guiding principle for all of Sapo's activities, from product development, technology improvement to taking care of every smallest need of customers.

Users can experience the product for free at Sapo.vn.

Source: https://baoquocte.vn/ung-dung-tri-tue-nhan-tao-ho-tro-quan-ly-va-van-hanh-kinh-doanh-da-kenh-tren-moi-truong-internet-290157.html