Vietnamese Tet using Vietnamese products

The Lunar New Year of At Ty 2025 is approaching, the goods market is becoming more vibrant, serving the shopping needs of the people. It is worth noting that this year, Vietnamese goods dominate the majority of the market, with diverse designs, eye-catching styles, increasingly improved quality and becoming the choice of many consumers.

Vietnamese products are of interest to many customers and are chosen during Tet.

Variety of designs and models

These days, everywhere the Tet atmosphere begins to appear clearly on the shelves of markets, supermarkets, convenience stores, grocery stores... from urban to rural areas. Goods serving the consumer needs during Tet are carefully prepared by traders, neatly and eye-catchingly decorated, ready for a bustling Tet season. This year, the Vietnamese goods market is "covering" everywhere, with many price segments for people to choose from.

Contributing to the shopping atmosphere of the Lunar New Year 2025, Go Viet Tri supermarket has prepared a supply of goods for the Tet holiday, increasing by about 10% compared to the same period last year in all product groups. In particular, the supermarket system has cooperated with suppliers nationwide to deliver goods throughout Tet, ensuring a full supply before and after Tet, including fresh food items.

Ms. Le Thi Thu Trang - Director of Go Viet Tri Supermarket said: Currently, the Go! supermarket system has about 45,000 product codes, of which the proportion of Vietnamese goods accounts for over 90%. To serve the consumer needs of people during the Lunar New Year 2025, in addition to essential consumer goods, the Supermarket also introduces to consumers many typical dishes of Vietnamese Tet such as: Chung cake, Pia cake, Chinese sausage, pork roll...

In addition, since the beginning of the 12th lunar month, the Supermarket has launched the program "Vietnamese specialties for Vietnamese Tet" with a series of regional specialties such as: buffalo jerky, dried bamboo shoots from the Northwest, specialty rice, grapefruit, coconut candy, shrimp crackers... sold at preferential prices, to stimulate consumption of Vietnamese goods.

In addition to preparing abundant sources of goods, combining with programs to connect and consume Vietnamese products, the Supermarket also applies the program of "locking prices, not increasing prices during Tet" for groups of fast-moving consumer goods. Thus, in the 6 weeks before Tet, the Supermarket commits to keeping the fixed prices as listed for these items.

Currently, Vietnamese goods are not only "covering" modern sales channels, but also in markets, agents, and grocery stores in rural areas, the source of goods is quite abundant. From early morning, Thang Chuyen grocery store, area 2A, Tan Phu town, Tan Son district, one of the places selling price-stabilized goods in the district, was quite crowded with customers. Ms. Le Thi Chuyen - Owner of the grocery store said: In the past, people in rural areas often chose to buy processed goods, paying little attention to the expiration date, origin, and manufacturer's address. Currently, most consumers are aware of the risk of hygiene and health when using goods floating on the market, and tend to choose domestic Vietnamese products, from reputable brands, especially food, foodstuffs, essential consumer goods, etc.

Assessing the changes of Vietnamese goods, comrade Nguyen Quoc Viet - Head of the Economic Infrastructure Department of Tan Son district said that in recent years, Vietnamese goods have beautiful designs, guaranteed quality and most importantly, reasonable prices. These are the most practical advantages of Vietnamese goods, in the context of many economic difficulties, people's income has improved but not much. Buying Vietnamese goods at reasonable prices will help consumers save costs, reduce pressure and anxiety when Tet comes, Spring comes. In addition, recently, domestic goods manufacturing enterprises have also focused on investing in production lines, improving product quality, investing in images, eye-catching packaging, and at the same time strictly ensuring food safety regulations to create peace of mind for consumers.

Market management forces propagate and raise awareness for people to respond to the Campaign "Vietnamese people prioritize using Vietnamese goods" in Thanh Son district.

Put Vietnamese goods in Tet gift baskets

As Tet approaches, consumers' purchasing power tends to increase, especially on weekends. Many customers, instead of buying in small quantities, tend to choose Tet gift baskets made from Vietnamese products such as: nutritional seeds, health care foods, agricultural products... combined with decorative accessories to create sophistication and modernity.

At Green Food Cooperative (HTX), Gia Cam Ward, Viet Tri City, although it was only established at the end of 2024, the booth selling OCOP products of the Cooperative attracted the attention of customers during Tet this year. Because the unique feature of the store is that the products sold are mainly OCOP products, agricultural products, and regional specialties in and outside the province.

At this time, the shelves of the Cooperative are full of agricultural products for Tet. Ms. Nguyen Ngoc Anh - Deputy Director of Green Food Cooperative said: This is the first year that the Cooperative has launched Tet gift sets and unique OCOP gift baskets, imbued with the flavor of the Fatherland. Customers can order baskets based on criteria such as: Purpose, items, value... Each Tet gift basket includes 5-10 OCOP products and combined cakes and candies. All products have full certification documents, ensuring food hygiene and safety and clear traceability. Based on customer requirements, the Cooperative will harmoniously combine the products in the gift basket with safe, environmentally friendly decorative accessories. Each OCOP gift basket has a price ranging from 200,000 VND to 1.5 million VND.

OCOP Tet gift baskets at Green Food Cooperative, Gia Cam ward, Viet Tri city are popular during Tet.

Ms. Luong Thi Ngoc - Minh Phuong ward, Viet Tri city said: This year, I chose a Tet gift basket made of bamboo and rattan with typical products of the province such as: Tea, sour meat, bamboo shoots, vermicelli... These gift baskets are mainly foods with traditional Tet flavors, both familiar and practical.

Putting Vietnamese products in general and OCOP products in particular into Tet gift baskets has helped Vietnamese products increase their competitiveness and expand their markets; at the same time, this is an effective way to commercialize products, increase economic value and affirm the position of domestic products in the market.

To ensure an abundant supply of goods with guaranteed quality during the Lunar New Year, functional forces in the province have strengthened market inspection and supervision of business conditions, invoices, documents, origin, labels, standards, and quality of goods. In particular, the focus is on groups of goods with high consumer demand during the Tet holiday such as: Food, food, soft drinks...; at the same time, through that, promoting propaganda and raising awareness for people to respond to the Campaign "Vietnamese people prioritize using Vietnamese goods".

Ha Nhung

Source: https://baophutho.vn/tet-viet-dung-hang-viet-226505.htm