In the 4.0 era, digital display screens not only play a role in advertising brand products, but also become one of the sought-after media platforms aimed at serving the presentation of personalized information, content, education, sports, art...
According to Fortune Business Insight, the digital display market is expected to grow to over $35 billion by 2026. Along with the industry's remarkable growth, Samsung Electronics has maintained its leading position for 14 consecutive years and continues to expand with its cutting-edge technologies.
Located at historical sites, stadiums and luxury resorts
In the age of digital transformation, digital displays play a key role in almost every industry. In St. Peter’s Square, the Vatican’s most sacred place, visitors from around the world gathered to attend a ceremony presided over by the Pope. Here, Samsung seamlessly integrated advanced display solutions by installing four high-precision LED displays, providing a comprehensive experience for attendees, no matter where they were standing.
Other famous locations such as Atlantis the Royal in Dubai - one of the world's leading resorts, Minute Maid Park - home of the American professional baseball team Houston Astros or Swiss Life Area Stadium - Switzerland, all use Samsung's advanced display technology.
In addition to bringing events closer to attendees, Samsung’s advanced technology transforms any space into an immersive experience, with vibrant colors, clear picture quality, and realistic content. Digital signage solutions are a great tool to attract and retain customers.
Contribute to enhancing the educational experience
Digital displays have the ability to attract and engage viewers, through the most authentic experiences. This impact is most noticeable when applied in the education sector.
Samsung has partnered with many universities to create an immersive learning environment. Samsung LED display solutions deliver incredible picture quality, detail, contrast and colour reproduction. For example, the University of Wales Trinity Saint David created an Immersive Room with a 18m long LED display with a resolution of up to 12K, while Syracuse University in the US used The Wall at the SI Newhouse School of Public Communications, attracting prospective students by highlighting student achievements and the university’s world-class learning environment.
In particular, Samsung's interactive display, Flip Pro, is one of the solutions that brings optimal efficiency in teaching, providing diverse learning experiences for Hogg New Tech Center (USA).
A new interactive display model, the WAC, which was launched by Samsung this year, was also highly appreciated at the world's leading educational technology exhibition - British Educational Training and Technology (BETT).
Possessing a comprehensive range of display solutions from The Wall screens, LED displays, to interactive displays, Samsung was also recognized as the Best Overall IT Solution Provider for the Education Market at the 2023 Education Technology Breakthrough Awards.
Visualize ideas on digital art platforms
Whether it’s for a global audience or a local school, Samsung’s immersive displays support learning, event planning, content consumption, and more. But digital displays are also works of art, and as Samsung continues to leverage its role as a media art platform, creators can truly bring their vision to life.
The Wall for Virtual Studios (model name: IVC), launched earlier this year, is an example of how companies, producers, and creators are creating and displaying high-quality art. This version of The Wall product line empowers creators with a massive LED wall for virtual content creation, integrated with real-time visual effects technology to save production time and costs.
Samsung’s intelligent digital displays are transforming various fields by creating interactive, immersive environments everywhere in the world. Over the past 14 years, the journey has continuously redefined the digital media experience, pushing boundaries to achieve what was once impossible.
Thanh Ha
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