MoMo Travel is the brand that Vietnamese people consider most when they have travel needs.

This year, MoMo Travel continues to hold the 8th position with a Consideration Score of 10, higher than last year's Consideration Score (9.5). The continuous appearance of MoMo Travel continues to show the trend of Vietnamese people shifting to using super apps to book flights, trains, buses and other travel products.

MoMoTravel has now become a popular travel brand and is "remembered by name" by users.

In its second year of publishing the Travel Index, Decision Lab identifies the brands with the highest YouGov BrandIndex Consideration Scores between 22 May 2023 and 21 May 2024, compared to the same period last year. For this index, respondents answered the question: “The next time you buy travel and leisure products, which of the following brands would you consider buying from?”. The 2024 Travel Index is a source of feedback and benchmark for travel companies and brands in the travel industry to use to evaluate their performance, identify strengths and areas for improvement.

Similar to last year, famous brands in the aviation sector such as Vietnam Airlines, Vietjet Air, Bamboo Airways and Online Travel Platforms such as Traveloka, Booking.com continue to lead the rankings this year. A notable signal is the increase in popularity and influence of super apps in the Vietnamese tourism market, including MoMo Travel - the only pure Vietnamese Online Travel Platform in the rankings.

According to Decision Lab representative, by continuing to expand services and providing convenient and integrated experiences, these platforms are in a favorable position to capture an increasing market share in the field of online travel booking. This is also reflected in MoMo Travel as this Online Travel Platform is increasingly perfecting its user interface, as well as expanding many more utilities to meet the growing and diverse travel-related needs of users.

Officially launched in December 2020, MoMo Travel has become a popular travel brand and is "remembered by name" by users when planning domestic and international trips. MoMo Travel is integrated on the MoMo super app platform under the mini app "Travel - Travel" and provides an "all-in-one" experience when users can easily access and find many utilities related to their travel needs.

Just open MoMo Travel, users can compare ticket prices, room rates, departure times; simultaneously book flight tickets, bus tickets, train tickets, experience tickets, hotel rooms and car rental services, as well as manage the entire trip conveniently.

Source: https://thanhnien.vn/momo-travel-la-thuong-hieu-duoc-nguoi-viet-can-nhac-nhat-khi-co-nhu-cau-du-lich-18524061215530368.htm