Da Nang tourism industry expects to achieve the planned target in 2025 with the number of guests served by accommodation establishments estimated at more than 11.9 million, an increase of 10% compared to 2024.
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| Miss International 2024 Huynh Thi Thanh Thuy in her new position as Da Nang Tourism Ambassador for 2025-2026. (Source: TITC) |
On the afternoon of March 4, the announcement ceremony of the Da Nang Tourism Stimulus Program in 2025 took place. With the theme "Enjoy Da Nang 2025 - Diverse Experience", the tourism stimulus program will introduce special festivals, events, new products, services and attractive special incentive packages for domestic and international tourists in 2025.
According to Director of Da Nang Department of Tourism Truong Thi Hong Hanh, this year's tourism stimulus plan includes two major programs: "Enjoy Da Nang 2025 - Multi-experience" emphasizing innovation, introducing new tourism services and products of Da Nang with 3 campaigns and "I love Da Nang - I love Da Nang" attracting tourists to return to Da Nang.
From March to December 2025, Da Nang will promote to markets and apply a number of policies to stimulate tourists to participate in the program "Enjoy Da Nang 2025 - Multi-experience". In particular, the peak is on the occasion of the 50th anniversary of the city's Liberation Day, applied from March 15 to April 15; National Day, applied from August 30 to October 31 and Christmas - New Year 2026.
When coming to Da Nang, tourists will experience major festivals and events held during the year such as Quan The Am Festival, Series of events celebrating the 50th anniversary of Da Nang City Liberation Day, Da Nang Food Tour Festival, Da Nang International Fireworks Festival - DIFF 2025, Vietnam - ASEAN Festival, Vietnam - Japan Festival, Vietnam - Korea Festival...
Along with that, visitors will receive free admission to some tourist areas and attractions (Da Nang Museum, Cham Sculpture, Da Nang Fine Arts, Ngu Hanh Son National Special Monument) on March 29, September 2 and January 1, 2026; receive discounts when visiting some tourist areas of businesses participating in the program and thousands of gifts and special policies for MICE tourists and wedding tourists in 2025...
The program "I love Da Nang - I love Da Nang" applies to international tourists who have been to the city from 2020 to present and return. In particular, focusing on some key markets such as China, Korea, Taiwan (China), Japan, ASEAN, Europe, America... and international visitors to Da Nang on new routes in 2025.
The program will give away more than 12,000 free vouchers and discounts of 20-50% on accommodation services, entertainment at tourist attractions, cuisine, shows, Han River cruises, discounts on SM Green taxis when traveling within Da Nang city (valid until the end of 2025); direct 25% discount on the price of the Economy Package ticket to visit Nui Than Tai Hot Spring Park when guests present their boarding passes on new international flights to Da Nang in 2025; lucky draw to receive 50%-100% discount vouchers...
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| Signing of cooperation agreement between Da Nang Department of Tourism and Da Nang Tourism Association on companionship and commitment to ensure service quality. (Source: TITC) |
Ms. Truong Thi Hong Hanh added that to ensure service quality and preferential levels for customers when participating in the program, the units have made a commitment to the Department of Tourism. The Department announced the list of participating units, hotline number (84-236-3550111) for tourists to learn about the program or reflect their opinions (if any). At the same time, the Department of Tourism will coordinate with departments, branches, and functional units to inspect and handle violations (if any) related to the program.
With these major campaigns, Da Nang tourism industry expects to achieve the planned target in 2025 with the number of guests served by accommodation establishments estimated at more than 11.9 million, an increase of 10% compared to 2024. Of which, international visitors are estimated at 4.8 million, an increase of more than 17% compared to 2024; domestic visitors are estimated at more than 7.1 million, an increase of more than 5% compared to 2024; revenue from accommodation, food and beverage, and travel strives to reach more than 36,000 billion VND, an increase of more than 16% compared to 2024.
Source: https://baoquocte.vn/du-lich-da-nang-loat-chuong-trinh-kich-cau-hap-dan-cho-doi-du-khach-trai-nghiem-306383.html
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