According to a report recently released by The Outbox Company, 94% of respondents said they were interested in domestic travel during Tet, with Da Nang and Ha Giang in the top.
The 9-day Lunar New Year holiday saw an increase in Vietnamese tourists' demand for both domestic and international travel. Of these, 94% of survey participants said they were interested in domestic travel, and 97% were likely to travel abroad, according to the report. Vietnamese Travel Sentiment - Tet 2025 by The Outbox Company.
Demand for travel during the Tet holiday is particularly high, as evidenced by a significant increase in the domestic travel market in February. Meanwhile, Vietnamese tourists often plan to travel abroad after the Tet holiday, with 29% of tourists saying they plan to travel abroad in March.
A report by a market research company focusing on the tourism and hospitality sector in Vietnam and the Asian region also showed that 68% of tourists have decided on a travel destination during Tet, with Da Nang being the top destination for tourists, followed by Ha Giang, Hanoi, Khanh Hoa and Lam Dong.
February is the time Danang The rainy season has just ended, the climate is cool, many fun and entertainment activities take place during this time. This is also a destination that helps tourists easily combine to explore other destinations such as Hue, Hoi An, ...
Come to Ha Giang During Tet, tourists will have the opportunity to admire the golden canola flower fields like silk strips covering Sung La valley, and see white plum blossoms and peach blossoms in Meo Vac and Dong Van.
When to travel Hanoi On this occasion, people will be able to attend many festivals and communal houses, while this is the time when cherry blossoms bloom in Da Lat, visitors will enjoy the cool weather at the beginning of the year.
For international destinations, China continues to be a popular destination thanks to its diverse landscapes, many cultural experiences, and unique cuisine. Next is Japan, Korea, Singapore and Thailand - familiar destinations for Vietnamese tourists at the beginning of the year because this is the cherry blossom season. In February and March, Thailand holds a number of festivals and events such as MotoGP and Wai Kru Muay Thai.
For domestic tourism, most tourists choose to travel independently, using services at destinations. On the other hand, 44% of Vietnamese tourists book package tours when traveling abroad. Domestic trips last from 3-4 nights, international trips tend to be longer, with 5-6 nights being the most common, in addition, a small percentage of tourists travel during Tet for more than 9 nights.
Tet is a time for family reunions and bonding, so Vietnamese people tend to travel with family and friends during this time. In addition, a group of tourists spend this time traveling with their spouses, few people choose to travel alone during Tet.
In addition, Vietnamese tourists spend more money during Tet, with an average cost of about 21.4 million VND/trip, an increase of 58% over the same period last year. During the 2025 Lunar New Year with a long break, Vietnamese tourists will allocate more expenses for overseas trips, with spending 3 times higher than domestic trips, about 37 million VND/trip.
The early announcement of the Tet holiday schedule allows travelers plenty of time to plan their trips, about two months before departure. However, about 68% of survey respondents said they had not yet booked their trips, indicating the dominance of domestic destinations.
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