According to the Vietnam National Administration of Tourism, during the 2025 Lunar New Year (from January 25 to February 2, the 26th of the 12th lunar month to the 5th day of the Lunar New Year), the tourism industry nationwide is expected to welcome and serve 12.5 million domestic visitors, an increase of 19% over the same period in 2024.
Tourists tend to choose famous heritage, spiritual and cultural destinations in the following localities: Da Lat, Nha Trang, Phu Quoc, Da Nang, Ho Chi Minh City, Vung Tau, Hanoi, Mui Ne, Hoi An, Sa Pa.
Destinations in the northern mountainous region also attract many visitors from the south. Trend tourism Self-sufficient, small group, family, self-service booking at destination continues to increase, especially at destinations close to source markets in Hanoi and Ho Chi Minh City.
According to the Department of Tourism Ho Chi Minh City , the city is estimated to welcome 2.1 million visitors, an increase of 16.7%. Total revenue from tourists is estimated at 7,690 billion VND, an increase of 17.4% over the same period in 2024. International visitors reached more than 87,350, an increase of 16.5% over the same period in 2024.
Department of Tourism Hanoi announced, in 9 days of holiday, estimated Capital welcomed about 1 million tourists, up 6% over the same period. Of which, there were 142,000 international visitors, up 15.8% over the same period last year and 859,000 domestic visitors, up 5%.
Total revenue from tourists is expected to reach VND 3,530 billion, an increase of 7.85% compared to the 2024 Lunar New Year.
Quang Ninh welcomed nearly 970,000 tourists, an increase of 21% over the same period in 2024. Of which, international visitors reached nearly 230,000, domestic visitors reached over 740,000. Total tourism revenue was about 2,600 billion VND, an increase of 43% over the same period last year.
Department of Tourism Khanh Hoa According to information, from December 29 to the 4th day of Tet, the province is estimated to welcome more than 825,000 visitors, an increase of 30.6%. Total revenue from tourists is estimated to reach more than 1,246 billion VND, an increase of 41.7% over the same period in 2024.
According to statistics of the Department of Tourism Ba Ria - Vung Tau , from the 1st to the 5th day of Tet, the whole province welcomed more than 773,000 visitors, an increase of more than 13% compared to Tet 2024, earning more than 747 billion VND, an increase of more than 33%.
Provincial Department of Tourism Ninh Binh said that during the 9-day Lunar New Year holiday, the locality welcomed more than 700,000 visitors. Revenue is estimated at nearly 1,000 billion, an increase of nearly 20% compared to the 2024 Lunar New Year, with an average room occupancy rate of 80-85%.
Thanh Hoa It is estimated to welcome 675,000 visitors, an increase of 9.7%. Total revenue from tourists is about 570 billion VND, an increase of 12.6% over the same period in 2024.
Kien Giang It is estimated to welcome 471,191 visitors, an increase of 19.9%. Total revenue from tourists is estimated at 1,886.3 billion VND, an increase of 49.5% over the same period in 2024. Phu Quoc City alone is estimated to welcome more than 281,000 visitors.
Danang It is estimated to welcome 469,000 visitors, an increase of 16.7%. Total revenue from tourists is estimated at about 1,887 billion VND, an increase of 19.4% over the same period in 2024.
Quang Nam expected to welcome 395,000 visitors, an increase of 30% over the same period in 2024.
Nghe An expected to welcome about 350,000 visitors. Total revenue from tourists is estimated to reach over 410 billion VND.
Can Tho Estimated to welcome about 345,000 visitors, an increase of 10% compared to Tet 2024.
Lao Cai It is estimated that more than 331,000 visitors will be welcomed, an increase of 24.96%. Total revenue will reach 1,201 billion VND, an increase of 33% over the same period in 2024. According to the Department of Culture and Information of Sa Pa town, this locality will welcome about 141,000 visitors, with revenue reaching nearly 588 billion VND.
On the occasion of Lunar New Year At Ty, Binh Thuan Estimated to welcome more than 220,000 visitors and stayers, an increase of 10% compared to 2024. Estimated revenue is 360 billion VND, an increase of 9%.
Hue City Estimated to welcome over 150,000 arrivals, an increase of 36.67% over the same period in 2024. Estimated revenue is 245 billion VND, an increase of 48.48% over the same period.
Ms. Nguyen Thuy Phuong Hieu, Deputy Director of the Department of Culture, Sports and Tourism of the province Dak Lak According to the report, from January 28 to February 1, the locality welcomed more than 180,000 tourists, an increase of more than 24% over the same period last year.
Of which, domestic tourists are estimated to reach more than 177,000 arrivals, an increase of more than 23% over the same period; international visitors reach more than 3,000 arrivals, an increase of more than 55%. Total tourism revenue of the whole province during the 2025 Lunar New Year is estimated to reach 60 billion VND, an increase of 33% over the same period.
The Lunar New Year holiday of At Ty 2025 recorded a high number of international visitors in many localities, such as Quang Ninh estimated to welcome 228,700 visitors; Da Nang estimated to welcome more than 228,000 visitors; Quang Nam estimated to welcome 157,000 visitors;...
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