
Mrs. Nguyen Thi Van’s banh beo stall is located in the middle of Phu Bong market and is always full of customers. On a low table, there are rows of bowls of banh beo stacked on top of each other. Next to them, jars of crushed roasted peanuts, soy sauce, oil, fish sauce, etc. are neatly arranged. No need to wait long, as soon as you sit down, 4 bowls of banh beo are quickly placed in front of you.
Besides the soft and chewy dough, Mrs. Van's Banh Beo is also impressive for its "full" filling and its quite "cheap" price: 10,000 VND for 4 bowls. Delicious, nutritious, cheap - the criteria that apply to this dish.
Up to now, Ms. Nguyen Thi Van (Cam Phu village, Dien Phong commune, Dien Ban) has been making and selling banh beo for more than 10 years. At first, she only sold a few dozen bowls to earn money for the market, but then the good news spread far and wide, the quantity continuously increased to hundreds of bowls, then thousands of bowls... The Phu Bong banh beo brand was born from that.
Phu Bong afternoon market (Dien Phong commune, Dien Ban) is located on the edge of the village, from the inside out, it is several hundred square meters wide. Across the small road, on the other side of Duy Xuyen land is the peaceful Van Buong village. At around 3 pm, the market starts to bustle. Like many other rural markets in Quang Nam, Phu Bong market is a place for exchange and wholesale of people in the surrounding area.

Cam Phu village was formed from two villages Phu Bong and Cam Lau. Hundreds of years ago, Phu Bong village was famous for its mulberry growing, silkworm raising, silk weaving, and especially rustic dishes associated with the agricultural life of the people.
Unlike banh beo in Hue or other places, banh beo in Phu Bong is thick and made from sticky rice, and the filling is made from fresh shrimp and pork belly. In particular, the filling must have chives grown in Mo Coi hill of Go Noi land...
Also associated with banh beo, Mr. Nguyen Van Thanh, Mrs. Van's younger brother, opened a shop at home. The shop is busiest in the morning. In addition to villagers, on weekends there are also visitors from Da Nang, Hoi An, Duy Xuyen, and occasionally some travel companies bring visitors to enjoy and experience the process of grinding flour and making banh beo. Mr. Thanh charges the same price to everyone, regardless of whether they are Western or Vietnamese.
In addition to selling at home, Phu Bong rice cakes also ship to customers near the center of Dien Ban town, including sending goods to Tam Ky and Da Nang. Every day, Phu Bong rice cakes sell an average of more than 2,000 bowls. From making a living, the rice cakes of Mr. Thanh and his sisters bring the village to many places.
Evoking the name of a village in Go Noi land - from Phu Bong rice cake...
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