Creating a safe and friendly destination image

Việt NamViệt Nam25/04/2024

To attract tourists to Sam Son this summer, creating the image of a safe, friendly, and hospitable tourist destination has been and is being focused on by Sam Son City, with many serious and methodical solutions and approaches.

Creating a safe and friendly destination image Service business locations on the streets are rearranged to ensure urban aesthetics.

Sam Son tourism image has improved significantly in recent years, besides the modern urban appearance, the main factor that has made the change is the tourism culture and the quality of services have improved significantly. To do that, the Party Committee, the government, the Fatherland Front, socio-political organizations and the wards and communes in the area have actively and responsibly participated. At the same time, the inspection, supervision and handling of violations in the field of services and tourism have been carried out promptly and seriously by the city. Since then, the situation of price gouging, forcing customers and the situation of begging and street vending in all tourist areas and spots have been controlled, overcome and basically pushed back, in order to restore the cultural and civilized tourism environment to Sam Son.

Service quality is considered the "key" to bring satisfaction to tourists. Therefore, to improve the quality of tourism services in 2024, the city organized 8 training courses, attracting 2,414 participants. The training subjects are the youth union executive committee, cultural officers of the city and communes and wards; owners of businesses, hotels, motels, restaurants, workers directly involved in business activities, receptionists, room attendants, service staff at hotels and restaurants... Trainees will be imparted basic knowledge and skills on state management in the field of tourism; tourism management plans in the city in 2024; regulations on food hygiene and safety, ways to prevent epidemics; skills to explain and introduce scenic spots, entertainment venues, and festivals in the city; Tours connecting Sam Son with tourist areas in the province...

Although the city government has managed and significantly improved the price gouging situation, the city has not relaxed its work. On the contrary, the city still seriously implements the price management plan for goods and services every year. Accordingly, services such as accommodation; photography; transportation (electric cars, cyclos, canoes, tandem bicycles); rental of beach chairs; rental of swimming floats, swimsuits, fresh water showers; entertainment (roller coasters, electric bumper cars, inflatable houses, electric superhero roller coasters); all types of goods and food and beverage services; entertainment (karaoke, massage, and spa) ... all have specific regulations on prices. In addition, the city also requires organizations and individuals trading in goods not included in the above-mentioned groups of goods to post prices in appropriate and clear forms (printing, pasting, writing prices on boards, on paper or on the packaging of goods, at the place of sale of goods and services), to facilitate observation and recognition by customers and competent State management agencies.

For tourist accommodation service businesses in the area, the city requires that they have full procedures for tourist accommodation service business (signs, business registration, certificates of eligibility for security and order, certificates of eligibility for fire prevention and fighting, certificates of eligibility for food hygiene and safety, environmental protection projects or confirmations according to regulations). At the same time, there must be invoices or receipts before payment. There must be a price list for each room type; prices of goods and services. There must be a menu on the table with the names, quantities and prices of dishes and drinks. A contract or room rental agreement must be used at the accommodation facility. Rest rooms, dining rooms, and restrooms must meet the criteria of bright - clean - beautiful. It is not allowed to expand or build roofs to encroach on sidewalks, roads, etc. If these establishments violate regulations such as forcing guests to eat, rest, transfer guests, sell guests; take back rooms before the agreed time; cut off water and air conditioning for guests; Selling goods at higher prices than the regulated price; dumping wastewater and garbage indiscriminately; having uncivilized speech... will be punished according to the provisions of the law. At the same time, depending on the level of violation, the city will apply additional forms of handling such as suspending business; revoking business licenses; announcing violations on the mass media and information systems of the city.

To ensure security and order in the area, the city has also established 5 tourism order management teams, with 110 participants, in Truong Son ward (2 teams) and Bac Son, Trung Son, Quang Cu wards, each ward has 1 team. The tourism order management teams are responsible for maintaining order in tourism business and tourism activities; preventing all types of crimes and other violations of the law 24/7. At the same time, receiving denunciations and reports of crimes, conducting preliminary inspections and verifications and transferring them to competent investigation agencies. In addition, coordinating with the urban rules inspection team in managing urban order, encroachment on roads and sidewalks; managing vagrants, beggars, grocery carts, seafood bicycles, street vendors, massage parlors, renting mats, renting parachute buoys on the beach, tandem bicycles, children's cyclos, fishing, painting statues...

To create a civilized, polite and friendly image of Sam Son tourism, the city also deployed the "Code of Civilized Conduct in Tourism" to local people. Along with that, actively mobilize tourism businesses to renovate and upgrade technical facilities, equipment and environmental sanitation. At the same time, encourage businesses to improve the quality of existing products and services and build stimulus packages with incentives, commitments on quality, new tourism products in the direction of green, safe and attractive tourism products and services. Continue to link tourism within the province and domestically; connect tours from Sam Son to Thanh Nha Ho, Lam Kinh, Ben En, Cam Luong fish stream, Ham Rong Relic Site...; Sam Son to other provinces and internationally.

Article and photos: Truong Giang


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