Livestreaming agricultural products of young people in Da Nang

TPO – The livestream session of hundreds of agricultural products and OCOP products of Hoa Vang district (Da Nang) was bustling with the sounds of counting orders, invitations to place orders...

12/08/2024 | 15:48

TPO – The livestream session of hundreds of agricultural products and OCOP products of Hoa Vang district (Da Nang) was bustling with the sounds of counting orders, invitations to place orders...

Livestreaming agricultural products of young people in Da Nang. Video: Giang Thanh

At the booths of 11 commune Youth Union units under the District Youth Union, clean agricultural products, OCOP products, and start-up products of local youth were beautifully displayed, attracting a large number of visitors.

To prepare for the livestream session, the units have invested in modern machinery such as projectors, cameras, tripods, microphones, etc. along with many other equipment and supplies to support sales and closing activities.

Young people organize multi-platform livestreams on TikTok, Facebook channels... of the Commune Youth Union, Hoa Vang District Youth Union as well as the personal pages of the youth union members who directly livestream have a large number of followers and interactions.

A variety of products from fresh vegetables and fruits, meeting VietGAP and organic standards; specialties from local traditional craft villages; high-tech processed agricultural products; fresh foods raised and processed according to safe processes... are sold through online channels.

With witty product introductions, the booths are always bustling with the sound of customers counting orders, inviting customers to place orders before moving on to other products, along with minigames and diverse discount programs to attract customers.

According to Mr. Nguyen Van Sy, Secretary of the Hoa Phong Commune Youth Union, to prepare for the livestream session, in addition to equipment and technology, the unit also selected eloquent and "photogenic" factors to directly sell products on livestream.

“The commune has many OCOP products and many youth start-up models. Recently, we have had many activities to support the introduction, promotion and consumption of products. Recently, the commune Youth Union has also focused on equipping skills for youth union members to access online sales channels,” said Mr. Sy.

Mr. Nguyen Dinh Thinh, Deputy Secretary in charge of Hoa Vang District Youth Union, said that the livestream sales sessions of the commune Youth Union units were invested in a systematic and professional manner, contributing to spreading local agricultural products and OCOP products. Hundreds of orders were successfully sold through online channels, the livestream sessions attracted thousands of views, shares and hundreds of interactive comments, closing orders.

“With this initial success, the District Youth Union hopes to organize livestream activities to promote and sell OCOP products, agricultural products, youth startup products, etc. regularly, creating a reputable address for people and tourists to find and buy typical products of Hoa Vang. This is also a way for young entrepreneurs in the area to expand the market, find partners, and connect with businesses to consume products,” said Mr. Thinh.

Jiang Qing

Source: https://tienphong.vn/soi-dong-phien-livestream-nong-san-cua-ban-tre-da-nang-post1698709.tpo