Announcing Vietnam Pho Festival 2024 in Seoul, South Korea
Báo Tuổi Trẻ•28/07/2024
After the first successful event in Tokyo, Japan, Vietnam Pho Festival 2024 chose Korea as the next destination on its journey to promote Vietnamese cuisine internationally.
Koreans living in Ho Chi Minh City enjoy pho on weekend mornings - Photo: QUANG DINH
On July 29, at the Majestics Hotel (District 1, Ho Chi Minh City), a press conference will be held to announce the series of events of Vietnam Pho Festival 2024 in Korea. The press conference will take place in person in Ho Chi Minh City and online at the headquarters of the Vietnam Business Association in Seoul, Korea with the participation of Vietnamese and Korean media, international guests... The Vietnamese Pho Festival - Vietnam Pho Festival 2024 in Seoul, Korea is expected to take place in September 2024 with the theme "Enjoy Pho, Discover Vietnam". The program is co-organized by Tuoi Tre newspaper, Saigon Tourist Corporation (Saigontourist Group), under the direction of the Ministry of Foreign Affairs, Ho Chi Minh City People's Committee. The program is supported by the Vietnamese Embassy in Seoul (Ministry of Foreign Affairs), the Trade Promotion Agency (Ministry of Industry and Trade), the Department of Industry and Trade of Ho Chi Minh City, the Association of Vietnamese in Korea, and the Association of Vietnamese Enterprises in Korea. After the first successful event in Tokyo, Japan, Vietnam Pho Festival 2024 chose Korea as the next destination on the journey to promote Vietnamese cuisine internationally. The program was launched in July 2024 with many rich and attractive contents such as Discovering Vietnamese Pho in Korea for pho lovers to review pho restaurants, tell stories of pho cooks in Korea to post on social networks; Korean youth contest to discover Vietnamese Pho for young Koreans who have articles sharing their experiences of Vietnamese Pho...
The highlight of Vietnam Pho Festival 2024 will be the Vietnamese Pho Festival taking place over two days at Yeouido Park, Seoul, South Korea with a scale of about 70 booths, including 40 pho booths and cuisine from many famous and long-standing pho brands from Vietnam. The festival also dedicates space to introduce pho as well as its characteristics, a series of exchange activities between Vietnamese and Korean cuisine... Within the framework of the festival, there will also be business matching activities, creating opportunities for Vietnamese businesses operating in the food, foodstuff, and culinary sectors to participate in direct trade connections with Korean import-export businesses. Vietnam Pho Festival 2024 also receives support from the Department of Cultural Diplomacy and UNESCO, the Department of Northeast Asia - Ministry of Foreign Affairs, the Vietnam - Korea Friendship Association, the Korea - Southeast Asia Economic Cooperation Association (Ministry of Foreign Affairs of Korea), the Korean Cuisine Association, and the Association of Vietnamese Alumni in Korea.
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