Asian tours, especially China, in the mid-range segment with natural and cultural experiences promise to attract spending Vietnamese tourists in 2025.
The following Asian tours are suggested by travel agency representatives with attractive experiences, mid-range prices, suitable for Vietnamese customers' budget.
Hokkaido
Mr. Pham Anh Vu, Deputy General Director of Viet Tourism, said that the travel trends of Vietnamese tourists in 2025 "will have many interesting changes". The company's data shows that instead of just "going for the experience", travel has become an important cultural and spiritual need. Tourists increasingly prioritize itineraries that are deeply experiential and high-quality instead of just mass tourism.
The company representative highly appreciated the Hokkaido route because this is a flight with the 5-star airline Japan Airlines, combining many experiences such as exploring the Sapporo beer museum, relaxing at the Jigokudani hot spring area - a famous place with snowy scenery combined with hot steam rising.
Visitors also have the opportunity to enjoy local cuisine with specialties such as lamb and shabu shabu. Other highlights of the journey include visiting Otaru, the paradise of onsen, and Noboribetsu, famous for its snow light festival and red maple leaf festival.
The tour price is expected to range from 35 to 40 million VND per person. The best time to join is September to November to see the red leaves or winter from December to February to experience the white snow. This tour is suitable for all ages, ideal for families, couples and groups of friends.
Fukushima
The strong recovery from the 2011 disaster, along with the Japanese government's efforts to promote tourism, has helped Fukushima gain more and more attention. Ms. Luu Thi Thu, Deputy Director of Hoang Viet Travel, commented that this destination is not too crowded and has a rich cultural experience. At the same time, the package tour price is also more reasonable compared to choosing traditional destinations such as Tokyo, Kyoto and Osaka.
Since late 2024, thanks to the promotion from Japan, many charter flights from Ho Chi Minh City have brought tourists to Fukushima. Currently, the price in 2025 has not changed much, ranging from 23 million to 26 million VND per person, including the schedule in Tokyo.
Fukushima will be a trend next year as the Japanese government is actively promoting it to ease the load on Tokyo, Kyoto and Osaka. Visitors can also experience unique, less crowded attractions such as the ancient village of Ouchi-juku, the hot springs of Iizaka Onsen and the beautiful Lake Inawashiro. In addition, the samurai culture of Aizu-Wakamatsu also attracts history lovers.
The best time to visit Fukushima is in the spring to see cherry blossoms, in the fall to see red and yellow leaves, and in the winter to ski. Visitors can choose to go to Fukushima to see cherry blossoms at a better price, saving costs.
Shanghai - Hangzhou - Suzhou - Wuzhen
According to Mr. Bui Thanh Tu, Marketing Director of Best Price, China is still the top destination for Vietnamese tourists thanks to its diverse terrain, landscape, rich culture and unique cuisine. Favorable visa policies and expanded direct flights have made traveling to China easier and more attractive.
Dubbed the "dream tour", the Shanghai - Hangzhou - Suzhou - Wuzhen route currently has prices that vary depending on the time and place of departure, around 16-17 million VND; it can increase by 2 to 4 million VND due to seasonal factors and high tourism demand. The trip offers memorable experiences, from the luxurious beauty of Shanghai to the poetic beauty of Hangzhou and Suzhou with ancient architecture and unique culture.
The ideal time to experience this route is from April to November, with spring and autumn being the most beautiful thanks to the pleasant weather and brilliant scenery.
Jiuzhaigou
Mr. Nguyen Ngoc Tung, Director of Danh Nam Travel, suggests a combined Chongqing - Jiuzhaigou itinerary for 2025. This tour will be available from June 2024, attracting tourists' attention thanks to the combination of two famous destinations in one itinerary.
The normal tour price is around 16 million VND for a 6-day, 5-night trip; while the promotional tours start at 13 million VND. The tour price is around 600,000 VND lower than last year, showing the high level of competition in the market.
The tour offers many experiences including exploring Jiuzhaigou - the land known as the "Valley of Nine Villages", home to Tibetans and Qiang people for centuries, featuring a "heavenly landscape on earth".
Activities in Chongqing worth trying include checking in on the train through the famous 19-storey apartment building on social media, visiting the ancient town of Ciqikou with its traditional buildings from the Song Dynasty or going to the unique Hongya Cave. In addition, visitors can also experience the high-speed train with a speed of 350 km/h from Chongqing to Chengdu before continuing to Jiuzhaigou. In Chengdu, visitors can check in on Jinli pedestrian street, Wide Alley - Narrow Alley and experience exploring the Panda Park.
Maldives
A representative of Hoang Viet Travel said that Maldives tours are expected to become a trend this year thanks to the combination of luxury resorts, beautiful nature and increasingly reasonable prices. With the development of package tours, many Vietnamese tourists can easily access this destination.
Maldives tours currently cost from 28 to 45 million VND per person, depending on the resort and service, suitable for mid- to high-end guests.
The tour program includes many experiences such as staying at a water villa, diving and watching the sunset on a yacht. In addition, the journey to Maldives has become more convenient thanks to the appearance of many connecting and direct flights.
The ideal time to visit Maldives is from November to April when the sea is calm and the weather is nice. The low season from May to July has better prices but visitors should be aware of the possibility of rain. When choosing a tour, visitors should choose a resort that suits their needs, for example resorts for families, couples or groups of friends.
Seoul
Best Price commented that Korea will still maintain its appeal next year thanks to its diverse natural scenery, four distinct seasons, rich cuisine and strong appeal from the Hallyu cultural wave.
The most popular itinerary is Seoul - Nami Island - Everland. This tour has been implemented for many years and has continuously attracted tourists thanks to its balanced schedule of culture, nature and entertainment. Tour prices range from about 16-19 million VND, depending on the departure point, changing during peak seasons such as cherry blossom season (March, April) or yellow and red leaves (September to November); decreasing during low seasons.
The traditional Seoul tour combines many attractive elements from traditional to modern culture, unique scenery and affordable costs. The journey is suitable for guests who love to explore culture, nature, or families with children looking for a memorable vacation.
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