Promotional programs and attractive prices help Toyota accelerate sales

In the first months of the year, demand for cars was low, Toyota's sales slowed down somewhat. However, the Japanese car company quickly accelerated with a new price policy and many promotional programs, bringing the opportunity to own a car to many customers.

In June, customers who complete the payment procedure when purchasing Veloz Cross or Avanza Premio will enjoy the preferential policy of choosing 1 of 2 preferential packages: 0% fixed interest rate for the first 12 months or 1 year of Toyota body insurance gold package. Similarly, customers who buy Vios on installment will also enjoy the preferential interest rate of 0% fixed for the first 12 months after completing the payment procedure. For the remaining models, customers will also enjoy a fixed interest rate of 1.99% for the first 6 months or warranty extension programs.

Many consecutive promotions made May a successful month for the Toyota brand when sales increased by 19% compared to the previous month. Specifically, Toyota sold 5,356 vehicles, including 604 Veloz Cross vehicles, an increase of 105% compared to the previous month. The 4 models in the Top 10 best-selling vehicles of the month were Corolla Cross, Yaris Cross, Veloz Cross and Vios.

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Previously, in early 2024, Toyota announced new prices for many car models. Specifically, Yaris Cross has a reduction of 73-80 million VND, starting price from 650 million VND for the gasoline version and from 765 million VND for the Hybrid version. For Veloz Cross, the reduction is 38 million VND, down to 638 million VND for the CVT version, 660 million VND for the CVT TOP version. Meanwhile, Toyota Vios has a reduction of 21-47 million VND depending on the version. The E MT and E CVT versions have new prices of 458 million and 488 million VND respectively, the highest-end version G CVT has a selling price of 545 million VND. Along with that, Raize, Corolla Cross, Fortuner, Hilux also have attractive discounts, more competitive in the segment, bringing diverse choices to customers.

Toyota offers a variety of mobility solutions to customers.

It can be said that Toyota is the car manufacturer that provides the most mobility solutions in the Vietnamese market, meeting the diverse needs of each customer group with 16 car models spanning many segments and types of cars. In addition, following the growing trend of electrification in recent years, Toyota has pioneered the distribution of popular Hybrid cars. For the first time, users in Vietnam can own a car model with self-charging Hybrid technology with a listed price of less than 1 billion VND. Up to now, Toyota's Hybrid car product line is also the most diverse in the market with 6 models and all are the most advanced versions.

Along with expanding the product range, Toyota focuses on changing design, updating safety and convenience technology. It can be seen that Toyota is youthful, dynamic and understands customer needs better and better.

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Like the company's mid-size MPV duo Veloz Cross, the Avanza Premio launched in 2022 has impressed with its sporty, modern style that goes beyond the familiar neutral image of a traditional MPV.

The high nose of the car along with the large trapezoidal grille makes the overall front of the car strong and sturdy like a real Crossover. Veloz Cross stands out with a sharp full LED cluster, combined with a flow effect turn signal strip.

The upgraded Corolla Cross version launched in early May also clearly shows the electrification trend with a more youthful and dynamic language. The radiator grille has a completely new honeycomb design, the new LED cluster with the name Crystalized is sharper, integrated with flow-like turn signals to create a youthful, modern but equally luxurious look.

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Along with the increasingly youthful design, Toyota also equips the Toyota Safety Sense active safety package on the product range. Features in the TSS package include Pre-Collision Warning (PCS); Lane Departure Warning (LDA); Automatic High Beam (AHB;) Pedal Operation Control (PMC) and Front Vehicle Departure Alert (FDA)... bringing safety to customers on many journeys.

With a rich product range, reasonable prices and many incentive programs, Toyota hopes to bring the opportunity to own a car to many families, to accompany and create more memories in the coming summer.

In addition to incentives from Toyota, Toyota dealers in Hanoi and Ho Chi Minh City have additional incentives for customers:

In Hanoi, customers who buy Vios will receive a service coupon worth 5 million VND, 1 year of vehicle physical insurance and a cash discount. When buying Veloz Cross, Avanza Premio, the dealer will give a service coupon worth 5 million VND, vehicle physical insurance or a 0% interest rate package and a cash discount. The total incentive value is equivalent to up to 50% of the registration fee.

For customers in Ho Chi Minh City, dealers are simultaneously launching the "Lucky Draw" program for customers who complete payment procedures and dealers issue invoices when purchasing Yaris Cross, Veloz Cross, Avanza Premio cars from the start of the program until June 30, 2024 and registering the car in Ho Chi Minh City. Each dealer will organize a lucky draw to select 3 luckiest customers to win the special prize, each special prize is an Iphone 15 128GB and 10 lucky customers to win the consolation prize, each consolation prize is a service voucher worth 5 million VND.

Bean Linh