“LAUNCHING HANOI AO DAI MONTH 2024” – HONORING VIETNAMESE HERITAGE AND BEAUTY

This is one of the activities in response to the Hanoi Tourism Ao Dai Festival 2024, organized by the Hanoi People's Committee. The Hanoi Tourism Ao Dai Festival is an annual activity organized to develop and promote Hanoi tourism; at the same time, honor and preserve the unique cultural beauty of the traditional Ao Dai of the Vietnamese people.

Performing the launching ceremony of Hanoi Ao Dai Month 2024

Speaking at the program, Ms. Pham Thi My Hoa - Vice President of Hanoi Women's Union said: "Hanoi Ao Dai Month 2024 is an opportunity to honor the role of women in preserving and promoting traditional cultural values. Looking back on history, Ao Dai has witnessed and accompanied Vietnamese women through many ups and downs of the nation's history. No matter what stage, Vietnamese women are always a source of inspiration and a strong driving force for the development of society."

Pham Thi My Hoa - Vice President of Hanoi Women's Union spoke

In a solemn atmosphere, Artisan Pham Van Tuyen presented the Ngu Nhan Ao Dai to the Vietnam Women's Museum. This is a delicate work of art, with profound artistic and historical value, contributing to enriching the museum's precious Ao Dai collection.

Ms. Nguyen Thi Tuyet - Director of the Vietnam Women's Museum received a five-panel ao dai from artisan Pham Van Tuyen

In particular, one of the meaningful activities of the event was the ceremony to present scholarships and Ao Dai to 50 female high school students with difficult circumstances in Hanoi. With the spirit of “Giving Ao Dai – Giving Love”, the female students not only received valuable scholarships but also wore traditional Ao Dai, showing the sharing and encouragement from the community.

Awarding scholarships and Ao Dai to students who overcome difficulties to succeed

A highlight that cannot be missed is the Ao Dai performance with three unique collections. The collection “Hanoi, the colors of flowers” ​​by artisan Nam Tuyen captivated the audience with Ao Dai dresses imbued with the colors of the capital. Next, the collection “Happy season” by designer Do Tien brought a joyful and radiant atmosphere. Finally, the collection “Thousand-year heritage” by designer Huong Beful closed the program with Ao Dai designs that demonstrated the longevity of traditional beauty in the flow of time.

The Ao Dai dresses performed in the program

The Ao Dai dresses performed in the program

The Ao Dai dresses performed in the program

The event “Launching Hanoi Ao Dai Month 2024” is not only an occasion to honor the beauty and cultural value of Ao Dai, but also a call for everyone to preserve and promote the value of this heritage. From traditional collections to modern innovative designs, all affirm one thing: Ao Dai is not only a costume but also the sacred soul of the Vietnamese people.

Delegates attending the program

Hanoi Ao Dai Month 2024 promises to be a series of inspiring events, attracting the attention of the public and tourists. This will be a great opportunity to promote the image of Vietnamese Ao Dai to the world , connecting traditional culture with modern life.

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Delegates attending the program

Within the framework of the launching ceremony of Hanoi Ao Dai Month 2024, the Hanoi Women's Union in collaboration with the Vietnam Women's Museum and the Vietnamese Village Communal House Club organized a discussion with the theme "Traditional Ao Dai - Cultural values, preservation and development in the contemporary context". The event attracted the participation of many researchers, artisans and experts, creating an opportunity to gain a deeper understanding of the value of Ao Dai in modern society.

The seminar focused on important aspects such as identifying traditional ao dai, helping to clarify the differences between historical periods and regions. At the same time, the history of the formation and development of ao dai was also introduced, from the influences of the past to the changes in modern life.

Atmosphere of the seminar

In addition, the speakers also delved into the discussion of the functionality, aesthetic value and cultural identity of the Ao Dai – not only a costume, but also a symbol of national beauty and spirit. The changes in the way the Ao Dai is made and worn over time were also mentioned, reflecting the adaptation of the Ao Dai to new contexts.

Researcher and artisan Nguyen Duc Binh shares at the seminar

The discussion concluded by sharing experiences and solutions to preserve and develop traditional ao dai, in order to help ao dai continue to maintain its important position in the cultural and spiritual life of Vietnamese people.

Some pictures at the event:

Delegates attending the program

The Ao Dai dresses performed in the program

Not stopping at the launching ceremony, Hanoi Ao Dai Month 2024 will continue throughout October with many diverse activities, aiming to spread the image of Ao Dai more widely to the community:

“Check-in Hanoi ” challenge : A photo contest with the aim of promoting Hanoi's scenic spots and historical relics through Ao Dai costumes, promises to attract the participation of many young people and tourists.

The Carnival event and folk dance performance are among the most spectacular highlights of the 2024 Hanoi Tourism Ao Dai Festival, taking place on October 5, 2024 at Thang Long Imperial Citadel.

The program is expected to have the participation of 120 delegates and 1,000 women from the capital, performing folk dances in traditional Ao Dai costumes. In addition, the event will also bring a vibrant Carnaval, showing the harmony between traditional beauty and modern spirit.

In particular, in 579 communes and wards across Hanoi, more than 70,000 people will participate in the Ao Dai performance, creating a colorful and vibrant festival picture, honoring the beauty of Vietnamese women and promoting tourism in the capital. This promises to be a major event that not only attracts the attention of domestic people but also impresses international visitors.

 

Source: https://baotangphunu.org.vn/phat-dong-thang-ao-dai-ha-noi-2024-ton-vinh-di-san-va-ve-dep-viet/