The trend of combining health care tourism attracts visitors

Health tourism is a combination of sightseeing, relaxation, discovery, and experience with health care services as the main focus. In Ninh Binh, health care services for tourists often include treatments such as hot spring baths, saunas, spas, detox, therapeutic massages, meditation, yoga, walking, cycling, healthy eating... to bring physical health value and soothe the spirit.

Ninh Binh has many advantages to strongly develop this type of tourism such as natural hot mineral springs suitable for resting and treating diseases; diverse medicinal herbs, many beautiful wild natural landscapes, fresh air, creating conditions for organizing experiential activities, sports, building healthy meal menus...

Therefore, many tourist areas, destinations, and travel agencies are tending to launch a few products to test customer tastes. These include spa services, therapeutic massages, and herbal baths at some accommodation units; experiential sports activities in harmony with nature such as kayaking, hiking, cycling, camping, mountain climbing, etc. Many places have become destinations, clearly positioning their brands with tourists.

The most prominent and pioneering is Kenh Ga Hot Spring Resort (Gia Thinh Commune, Gia Vien District), one of the top 5 destinations with the most beautiful open-air hot springs in Vietnam. In addition to the charming natural landscape, this place also gives visitors a feeling of calmness and relaxation thanks to the quiet and fresh space.

Aiming at health care, here, visitors can relax in the outdoor swimming pool with natural spring water, high mineral salt content, clear water with no smell will help visitors relax, relieve stress because the minerals in the water are extremely good for health . In addition, the unit has also built health care services such as: sauna, massage therapy, acupressure, meditation and yoga, walking, climbing ...

Ms. Vu Thi Hang, manager of Minawa Kenhga Resort & Spa Ninh Binh (belonging to Kenh Ga Peninsula Joint Stock Company) said: Here, there are yoga and meditation activities every morning. In the afternoon, guests can participate in activities such as hot mineral baths, walking, mountain climbing; in the evening, experience relaxing acupressure therapy. All of these experiences will be effective methods of healing the soul and regenerating energy, visitors will fully feel the journey of relaxation for body - mind - spirit.

In the coming time, to develop a variety of health care services, helping tourists have a "many-in-one" vacation, the unit plans to build small farms to serve families and children, medicinal leaf growing areas for soaking, golf courses, and entertainment services for children and the elderly on an area of about 2,000 hectares.

The trend of combining health care tourism attracts visitors — Yoga activities of tourists at Minawa Kenhga Resort & Spa Ninh Binh.

Ms. Nguyen Minh Chau (Hanoi) said: This type of tourism is very suitable for pregnant women like her. Instead of focusing on sightseeing and moving too much, she can completely combine tourism with rest, immerse herself in the space filled with the energy of mountains, forests, nature and enjoy health care services.

At Sinh Duoc Cooperative (Gia Sinh Commune, Gia Vien District), the total area of medicinal herbs is over 7 hectares, the factory is over 3,000 m2. The traditional medicines and rich medicinal plants here are valuable resources, contributing to diversifying products and making traditional medicine a strength in health care tourism.

Along with the activities of planting, regenerating and producing products from medicinal plants, Sinh Duoc Cooperative is focusing on designing tours that combine traditional discovery activities such as making herbal soap, painting Bodhi leaves as souvenirs, visiting the Cooperative's medicinal fields and participating in some stages with members... with health care, therapy and relaxation activities such as: herbal baths with traditional royal bath medicine of Sinh Duoc region, Sao Sa mineral water to help relax, refresh, circulate blood, and sleep well.

With this special feature, health tourism activities can create moments of relaxation to help dispel fatigue, restore energy and spirit for people. From there, leaving unforgettable impressions for tourists who come to experience.

However, currently, tours and services related to local health care and medical tourism have only appeared in small-scale services, mostly in combination with other tourism activities.

Representatives of some travel service businesses said that travel agencies still have tourism products associated with health care, however, there are no complete tours or tours with a theme focusing on health care. Therefore, to meet the tastes of tourists, the units are researching and soon building tour programs with their own themes, focusing on health care.

Mr. Hoang Binh Minh, Vice President of Ninh Binh Tourism Association said: To improve the quality of health care tourism products, it is necessary to develop a common set of criteria to assess service quality, the plan to develop health care tourism needs to be implemented in stages with clear goals. In which, it is important to focus on improving the quality of human resources, investing in technical facilities, promoting communication, and renewing tour routes. At the same time, for units providing health care tourism services, it is necessary to strictly control business activities to avoid "transformation" of this activity in tourist areas and spots.

Article and photos: Lan Anh

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