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Don't hurt the legacy

The incident in which a man shared a video on social media comparing the relic of the son of a Bac Lieu prince (Bac Lieu province) with a tourist attraction in Ho Chi Minh City has caused much public outrage. Currently, although the authorities of Bac Lieu province are investigating the incident, conflicting comments continue to appear. Accordingly, one side of the opinion is that visitors who pay for tickets to visit have the right to express their personal opinions.

Báo Sài Gòn Giải phóngBáo Sài Gòn Giải phóng25/03/2025

On the contrary, many people frankly criticized the comparison of historical sites and tourist attractions with a mocking attitude like in the clip as unacceptable.

It can be seen that in recent years, the introduction of national identity, traditional culture, and heritage across the country into cultural and entertainment products has become more and more popular and has created a buzz. This is not just a trend but also a trend in the process of international integration. Promoting the identity of the homeland is an effective way to create a brand identity and a "cultural passport" for each country and ethnic group in the wave of cultural assimilation that is taking place strongly around the world.

A recent example is the success of the music video Bac Bling (Bac Ninh) which became a global phenomenon, the heritage - landscape - cuisine of the Northern countryside. It became a topic of interest on international search engines. The effectiveness of promoting tourism, culture, heritage... was as fast as a blink of an eye, reaching the top in many forums around the world.

However, the heritage journey still lacks such promotional products. For example, in the story of the Southern communal houses, almost all the southern provinces and cities, only the ancient communal house of Binh Thuy (Can Tho) has been effectively exploited for tourism, always present in tours and sightseeing routes. The remaining localities, such as Ho Chi Minh City - although possessing nearly 300 communal houses, are completely absent from fixed tours. It can be seen that the valuable coat of heritage across the country still has a lot of room to be awakened. The most effective way is for each individual to understand and be more aware of the heritage around them.

However, making lame comparisons, cutting and generalizing and then posting them on social networks will cause distorted views of heritage. This will make it very difficult to promote and enhance the value of heritage. The influence of time and historical events has more or less made some heritages no longer intact as when they were first formed, and damage to heritage and loss of cultural value have unfortunately occurred... We have the duty to look back, understand, inherit and promote the good values ​​born from many generations of ancestors, and not let heritage be damaged again.

Source: https://www.sggp.org.vn/dung-lam-ton-thuong-di-san-post787495.html


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