(To Quoc) - Tourism activities in Da Nang city in 2024 continue to achieve strong growth. Da Nang is affirming its brand as an attractive, safe, green, clean, beautiful and hospitable destination and continues to be honored with many awards and votes from domestic and international tourists.
Welcoming more than 10 million guests in 2024
According to the assessment, in 2024, Da Nang tourism activities will continue to develop strongly, becoming a bright spot in the city's economic development. Many activities, events, and festivals of national and international significance; many tourism products and services are organized and put into operation, contributing to creating a vibrant and fresh atmosphere attracting a large number of domestic and foreign tourists to Da Nang.
Art program serving tourists at Ba Na Hills Tourist Area.
Statistics from the Department of Tourism of Da Nang City show that in 2024, the number of guests served by accommodation establishments is estimated to reach nearly 10.9 million, an increase of 32.8% compared to 2023, equal to 135% compared to 2019, exceeding 29.3% compared to the 2024 plan. Of which, international visitors are estimated to reach more than 4.1 million, an increase of 36.3% over the same period in 2023, equal to 128% compared to 2019, exceeding 65.8% compared to the 2024 plan; domestic visitors are estimated to reach more than 6.7 million, an increase of 30.8% over the same period in 2023, equal to 141% compared to 2019, exceeding 13.9% compared to the 2024 plan.
Revenue from accommodation, food and beverage, and travel in 2024 is estimated to reach more than 31 trillion VND, up 22.1% compared to 2023, equal to 146% compared to 2019, exceeding 10.8% compared to the 2024 plan.
Da Nang identified the top 10 international tourist accommodation markets as: South Korea, Taiwan (China), Thailand, India, the US, Japan, Malaysia, Australia, Russia...
It is expected that in 2025, Da Nang tourism industry strives to serve more than 11.9 million guests, an increase of 10% compared to 2024, equal to 149% compared to 2019. Of which, international guests are estimated to reach 4.8 million, an increase of more than 17% compared to 2024, equal to 150% compared to 2019; domestic guests are estimated to reach more than 7.1 million, an increase of more than 5% compared to 2024, equal to 148% compared to 2019. Revenue from accommodation, food and beverage, and travel in 2025 strives to reach more than 36 trillion VND, an increase of more than 15% compared to 2024, equal to 169% compared to 2019.
Da Nang city's tourism activities in 2024 continue to achieve strong growth.
10 unique tourism products to serve tourists
The Da Nang Department of Tourism also said that in 2024, the tourism products that the City and businesses are interested in investing in developing 10 types of unique products will contribute to attracting and serving customers, creating a vibrant and fresh atmosphere, including: Festival and event tourism with activities such as the International Fireworks Festival, Da Nang Asian Film Festival, Da Nang International Marathon, IRONMAN Competition, Vietnam - Brazil Football Festival, Southeast Asian Student Sports Festival, Da Nang Enjoyment Festival, Asian Golf Development Tournament, Opening of the beach tourism season, Christmas - New Year Festival, music events...
Sightseeing, experience, entertainment, theme parks: a series of new products and shows at Sun World Ba Na Hills, Da Nang Downtown, Mikazuki Resort and Entertainment Complex, Nui Than Tai Hot Spring Park; pilot non-motorized paragliding activities at Son Tra Peninsula.
Night tourism: opening of Bach Dang Walking Street and night tourism services at the East Coast Park at the foot of Nguyen Van Troi Bridge, opening of Da Nang flower street, increasing the frequency of fire and water shows at Dragon Bridge, water music shows at 2/9 Square; allowing operations until 1am on holidays and Tet for Han River experience programs...
Beach resort tourism: opening 6 hotels, apartments, coastal resorts equivalent to 5 stars; forming new activities and services at some high-end resorts; starting the Mandarin Oriental Beach Villa Project, Nobu Hotel & Residences Da Nang Project...
Cultural, historical, community and ecological tourism: bringing Hai Van Quan relic site into service for visitors; operating 8 agricultural and community tourism models in Hoa Vang; supporting the development of OCOP tourism products; Langur viewing tours on Son Tra peninsula...
Inland waterway tourism: the number of inland waterway tourists in 2024 is estimated at 939,675, an increase of 13.4% over the same period in 2023. The Department of Tourism of Da Nang has advised the City People's Committee to issue and implement Plan No. 95/KH-UBND dated April 16, 2024 of the City People's Committee on implementing the Project to develop inland waterway tourism in Da Nang city for the period 2024-2025.
Meetings, incentives, conferences and seminars (MICE) tourism: implementing the city's MICE attraction program, in 2024, welcoming 200 MICE delegations with a total of more than 70,000 visitors, of which an estimated 85 domestic delegations with more than 35,000 visitors and 115 international delegations with more than 35,000 visitors, an increase of 29% compared to 2023.
Wedding tourism: implementing a pilot program to attract wedding tourists in the city, in 2024, welcoming 45 weddings in the form of wedding tourism of overseas Vietnamese brides and grooms, couples from India, Australia, Japan, Taiwan (China), Singapore, the US..., especially, there are 4 large weddings of Indian couples with more than 1,200 guests. The Department of Tourism has submitted to the City People's Committee for approval and issued the Da Nang Wedding Tourism Development Plan and the pilot program to attract wedding tourists for the period 2024-2025, organizing the Conference "Da Nang Wedding Tourism - Opportunities and Challenges", Vietnam Wedding Tourism Conference 2024 "Da Nang Wedding Tourism - Opportunities and Challenges".
Golf Tourism: In 2024, the total number of golf rounds of 3 golf courses in Da Nang is estimated to reach more than 386 thousand rounds, an increase of 5% over the same period in 2023; organizing the BRG Open Golf Championship Danang 2024 and sideline activities, supporting the organization of golf tournaments and promoting and advertising golf tourism...
Culinary tourism: implementing the Plan to develop cuisine into a unique tourism product of Da Nang, for the first time Da Nang cuisine was honored in the prestigious Michelin Guide list with 1 1-star restaurant, 1 sustainable green 1-star restaurant and 16 dining establishments awarded the Bib Gourmand title (culinary establishments recommended by Michelin). This is an opportunity to promote the Da Nang culinary brand to the world and promote the development of culinary tourism; at the same time, the Department of Tourism announced the Da Nang Food Tour Campaign, launching a digital culinary map.
People and tourists have fun at Bach Dang Walking Street along the Han River.
Up to now, there are 23 routes to Da Nang (7 domestic routes and 16 regular international routes). In 2024, domestic routes (Buon Me Thuot, Phu Quoc), international routes (Vientiane - Laos, Ahmedabad - India) will be reopened; new routes (Cheongju - Korea, Taichung - Taiwan, China) will be promoted; In addition, 2 new airlines will operate for the first time in Da Nang, specifically Malaysia Airlines operating the Kuala Lumpur - Da Nang route; Hong Kong Airlines operating the Hong Kong (China) - Da Nang route; charter flights from Jakarta (Indonesia) will be launched. The average frequency is 111 flights/day to Da Nang, including 52 international flights and 59 domestic flights.
In 2024, Da Nang will also welcome about 41,000 visitors by sea; by rail, about 643,108 visitors.
Communication and promotion of destinations are focused on, with many innovations and creativity. Along with that, market promotion, flight promotion, sea and rail tourism are deployed in a diverse manner. The environment, landscape, security and safety of destinations are ensured. In addition, service quality and tourism human resource development are improved. Cooperation in tourism development with localities is maintained and the scope and content of cooperation are expanded.../.
Source: https://toquoc.vn/da-nang-khang-dinh-thuong-hieu-diem-den-hap-dan-an-toan-20241225144712828.htm
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