Universities with the best Marketing majors in Vietnam

VTC NewsVTC News11/09/2023


Marketing is the process of creating value from customers and close relationships with customers with the aim of gaining benefits for businesses and organizations from the values ​​that have been created.

By studying Marketing, students are equipped with knowledge and skills in business and marketing such as market research, building and developing customer relationships, organizing product distribution, product pricing, brand promotion, and event organization.

According to statistics, 49% of recruitment news in Vietnam today is for positions in the Marketing field.

Refer to the universities with the best Marketing majors in Vietnam to make the right choice. (Illustration photo)

Refer to the universities with the best Marketing majors in Vietnam to make the right choice. (Illustration photo)

National Economics University

According to the National Economics University, the Marketing major aims to equip students with knowledge and skills related to the work of a marketing specialist, an economist - business administration specialist, and market creation and development. Pursuing this major, students will have to complete a training volume of 128 credits.

When studying Marketing, students will be fully equipped with both basic and advanced knowledge of Marketing: Marketing Communications, Pricing, Marketing Management, Digital Marketing, Public Relations.

This year, the Marketing major at National Economics University has a benchmark score of 27.55.

Foreign Trade University

Foreign Trade University informs that the Marketing training program, specializing in Digital Marketing, is organized with specific training according to career orientation and international development with high "practical" ability.

By studying this major, students will have in-depth knowledge and skills in digital marketing; have creative thinking and practical ability to detect and solve problems of organizations and businesses in the face of rapid changes in the global economy.

Students studying this major can also take on specialist and managerial positions in the marketing field at domestic and international organizations and businesses in the digital business environment and can continue to study at higher levels of training.

This year, the benchmark score for Marketing at Foreign Trade University is 27.7.

University of Commerce

The article on the website of the University of Commerce commits that during the process of studying Marketing, students will be given the opportunity to get closer to businesses through study tours, receive knowledge sharing from businessmen, leading experts, and successful alumni to practice skills according to job requirements, easily adapt to the real environment, and improve their own competitiveness.

This year, the benchmark score for the Commercial Marketing major is 27 points, while the Brand Management major has a score of 26.8.

University of Finance - Marketing

The Marketing Department of the University of Finance and Marketing currently offers three majors: Marketing Management, Brand Management, and Marketing Communications. The training period for all three majors is four years.

Total training knowledge volume is 121 credits.

This year, the Marketing major at the University of Finance and Marketing has a benchmark score of 25.9.

University of Economics and Finance, Ho Chi Minh City

University of Economics and Finance is a school specializing in training in the fields of commerce and economics. In the Marketing department of the school, there are 4 majors: Marketing Communications, General Marketing, PR and Brand Management, which are already very famous.

University of Economics and Finance focuses on training in modern Marketing quite systematically with a harmonious combination of theory and practice.

The school's website also introduces subjects that are both comprehensive and practical, such as: Basic Marketing, Marketing Management, Consumer Behavior, Product Strategy, Advertising and Promotion, International Marketing, Service Marketing, PR, Event Organization...

The benchmark score for Marketing major, University of Economics and Finance in 2023 is 19 points.

University of Economics Ho Chi Minh City

Pursuing Marketing, students will be trained in all knowledge such as: product development, consumer behavior, implementing communication campaigns, organizing sales distribution systems, Public Relations and digital marketing solutions.

This year, the standard score for Marketing at Ho Chi Minh City University of Economics is 27.

In addition, you can also refer to some universities that recruit and train in Marketing such as: University of Economics (Danang University), Duy Tan University, Academy of Posts and Telecommunications Technology...

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