OCOP products change the face of the countryside

Hau Giang province promotes the application of science and technology; innovates and perfects the processing technology of recognized OCOP products.

On February 19, 2024, Mr. Truong Canh Tuyen - Permanent Vice Chairman of Hau Giang Provincial People's Committee, Deputy Head of the Steering Committee for National Target Programs for the period 2021-2025 of the province - signed the Plan to implement the National Target Program on New Rural Development and the "One Commune One Product" (OCOP) Program of Hau Giang province in 2024.

Prime Minister Pham Minh Chinh visited Hau Giang province during a working visit and visited the booth displaying OCOP products of the province. Photo: TAN PHONG

Many development solutions

The purpose of the plan is to ensure the roadmap and objectives of the plan to implement the National Target Program on New Rural Development for the 2021-2025 period in the province. Continue to comprehensively implement the contents of new rural development in all communes in the province, focusing on completing 19 criteria for communes that have not met new rural standards; at the same time, maintain and improve the quality of criteria for communes that have met new rural standards, gradually building advanced new rural communes and model new rural communes.

The plan requires departments, branches, sectors, unions and People's Committees of districts, towns and cities to develop specific plans to implement the National Target Program on New Rural Development and the One Commune One Product Program in 2024 within the scope, fields and management areas; include the targets of new rural development, advanced new rural development, and recognition of OCOP products in the work program and socio-economic development plan for 2024 of the units and localities under their management.

For the OCOP Program, the goal is for each district-level unit to evaluate and classify at least 5 products that achieve 3-4 stars for district-level OCOP products; of which at least 1 product achieves 4 stars for provincial-level OCOP products. For provincial-level products, at least 8 products are recognized as 4-star OCOP products.

In addition, upgrade at least 25% of OCOP products from 3 stars to 4 stars at the provincial level; re-accredit OCOP products whose certification period has expired (36 months) in the province; complete the dossier for 3 OCOP products registered to participate in national product evaluation and classification.

To effectively implement the above plan, the Steering Committee for the national target programs for the period 2021-2025 of Hau Giang province has proposed many specific tasks and solutions.

Accordingly, promote the application of science and technology, innovation, and improvement of processing technology for small and medium enterprises and establishments, especially OCOP products that have been recognized as achieving stars.

Review and develop standards and regulations for OCOP products to meet domestic and export market regulations; develop a group of technical standards for production and monitoring and evaluation of OCOP products; promote the application of solutions on protection and effective exploitation of intellectual property values ​​(geographical indications, collective trademarks, certification trademarks) for OCOP products, especially national-level OCOP products.

OCOP products of Ky Nhu That Lat Cooperative in Phung Hiep district are preparing to serve the Tet market.

For the Provincial Office of National Target Program Coordination, the Steering Committee requested to inspect and guide districts, towns and cities in product development, organize the assessment and classification of OCOP products at the district level, and complete the registration dossier for assessment and classification of OCOP products at the provincial level.

At the same time, advise the Provincial OCOP Product Evaluation and Classification Council to check the district-level OCOP product dossiers and organize the evaluation and classification of provincial-level OCOP products. Advise the Provincial People's Committee to organize the announcement of products achieving 3-4 stars of provincial-level OCOP products.

Bright spot in Phung Hiep district

Implementing the above plan, by the end of 2024, Hau Giang province has recognized 348 OCOP products with 3 stars or more (including 113 4-star products, accounting for 32.5%; 235 3-star products, accounting for 67.5%), with 159 entities (including 24 companies, accounting for 15.1%; 45 cooperatives, accounting for 28.3%; 90 establishments and business households, accounting for 56.6%). There are 11 dossiers participating in the assessment and classification of 5-star OCOP products of the Central Government.

One of the localities that has responded positively to the implementation of the above plan is Phung Hiep district. With the advantage of soil and diversity of agricultural products, along with support from project programs, Phung Hiep district now has nearly 50 products meeting OCOP standards, accounting for 15% of the total OCOP products of Hau Giang province. After being granted OCOP certification, the products are all promoted for trade, so the sales volume has increased by 50% - 60% compared to before being recognized.

Recently, when participating in the exhibition at the Mekong Connect 2024 event held in An Giang province, Ms. Vo Thi Phuong Trang - Owner of Ut Tay traditional wine production facility (Phung Hiep district) - said that she displayed 7 product lines, of which 5 product lines were voted as 4-star OCOP of the province (with 4 product lines achieving typical OCOP of the Mekong Delta region).

“Ut Tay's goal when coming to this event is to attend important seminars to learn from experience and find the best direction for herself in developing circular agricultural economy, green economy and towards sustainable development” – Ms. Trang said.

Source: https://nld.com.vn/san-pham-ocop-thay-doi-dien-mao-nong-thon-19625011310061396.htm