Rosé (Blackpink) continues to have a new global ambassador contract

Rosé (Blackpink) becomes Puma global ambassador. Photo: Instagram

On June 17, the social media account of the Korean brand Puma announced that Kpop idol Rosé (Blackpink) officially became the newest global ambassador of Puma - one of the 3 largest sportswear manufacturers in the world.

The promotional video of the “On The Ground” singer and Puma has been posted.

Not only is she a member of the most famous Kpop girl group of all time, Blackpink, Rosé is also an influential Kpop star in the fashion industry.

Rosé in Puma's promotional photos and videos. Photo: Instagram

Rosé is currently serving as a global ambassador for many luxury brands including Saint Laurent (fashion - accessories), Tiffany & Co. (jewelry - watches), Sulwhasoo (cosmetics) and Rimowa (luggage).

Among them, Saint Laurent is a brand of the luxury group Kering; Tiffany & Co. and Rimowa are 2 brands of the world's largest luxury group LVMH.

Rosé is also known as the Korean star with the most global campaigns with luxury brands - around more than 30 campaigns.

Becoming a global ambassador for Puma helps the female artist further consolidate her position in the fashion world.

Rosé is a global ambassador for many luxury brands. Photo: Instagram

Recently, there is information that Rosé is discussing to sign a personal contract with producer Teddy's company The Black Label.

After deciding not to renew her individual contract with YG Entertainment since the end of last year, Rosé is currently working as a freelancer and has not joined any other company or established her own company like the other 3 Blackpink members.

In addition to fashion activities, fans are waiting for Rosé's new music product, after 3 years since her first solo debut in 2021.

Source: https://laodong.vn/thoi-trang/rose-blackpink-tiep-tuc-co-hop-dong-dai-su-toan-cau-moi-1354159.ldo