Launch of the book “Choose to Give or Choose to Leave – China’s Cultural Market in the Age of Globalization”

The book “Choose to give or choose to leave - China's cultural market in the era of globalization” is a product of the ministerial-level scientific project “Development of the cultural market in China from the beginning of the 21st century to the present”, carried out in the period 2021-2022, chaired by the Institute of Chinese Studies, Vietnam Academy of Social Sciences.

The book consists of three main chapters. The first chapter, "Basis for identifying the development of the Chinese cultural market", focuses on presenting a number of theoretical and practical issues, providing readers with a theoretical basis when approaching the Chinese cultural market.

Chapter two, “The development status of China’s cultural market from the beginning of the 21st century to the present”, analyzes in depth the development status of the cultural market through identifying the scale and interaction of the state with the two subjects of supply and demand in the development process of some typical markets.

Chapter three “Evaluation of the development of the Chinese cultural market and suggestions for Vietnam”, focuses on analyzing the impact and trends of the Chinese cultural market and suggestions for the Vietnamese cultural market.

According to Dr. Nguyen Thi Phuong Hoa, Deputy Director of the Institute of Chinese Studies, the contents of the book contribute to identifying the advantages, difficulties, successes and limitations of China's cultural market in the era of globalization. "Hopefully, the book "Choose to give or choose to leave - China's cultural market in the era of globalization" will be a useful reference for universities, research institutes, relevant ministries and sectors that contribute to the field of research and development of Vietnam's cultural industry", Dr. Nguyen Thi Phuong Hoa expressed.

On the occasion of introducing the book, the Institute of Chinese Studies organized a talk show with the theme "The role of subjects in developing Vietnam's cultural industry to 2030, vision to 2045" to connect more with the network of experts, scholars, and businesses working in the field of cultural industry.

Source: https://nhandan.vn/ra-mat-cuon-sach-chon-cho-hay-chon-bo-thi-truong-van-hoa-trung-quoc-trong-ky-nguyen-toan-cau-hoa-post868060.html