What to do to get to Ha Giang which is 'far' but not 'distant'?

Ha Giang, March, the season of cotton flowers along the Nho Que River - Photo: NAM TRAN

Having a special love for Ha Giang, People's Artist Xuan Bac - Director of the Department of Performing Arts - shared that "every time I return to Ha Giang, I am moved".

Ha Giang - the land of blooming rocks

Last March, artist Xuan Bac and nearly 2,000 people sang "Ha Giang, my homeland", expressing the unique cultural spirit of the rocky plateau.

According to artist Xuan Bac, Ha Giang has all the elements to become a top tourist destination: magnificent nature, hospitable people, unique cultural identity, spiritual tourism...

All of these things, if better connected, will create a Ha Giang that is not only beautiful in the eyes of travel lovers but also becomes a valuable material for art and creativity.

Ha Giang not only fascinates international tourists but also makes Southern people eager to "travel" to the North to explore.

Ha Giang fascinates tourists with its roads - Photo: NAM TRAN

For Ha Giang to truly take off, artist Xuan Bac hopes for more strong investment in transport infrastructure.

"So that when coming to Ha Giang, a 'far' place, tourists no longer feel 'distant'", Xuan Bac likened.

Also at the forum, Ms. Vuong Ngoc Ha - Vice Chairman of Ha Giang Provincial People's Committee - said that Ha Giang is a borderland, the headland of the Fatherland, with majestic natural landscapes.

Along with that, the unique traditional cultural values ​​of ethnic minorities are still being preserved and promoted... That is the potential and advantage for the province to promote tourism development.

Currently, Ha Giang tourism is increasingly attracting the attention of domestic and foreign tourists to explore. In 2024, Ha Giang welcomed over 3.2 million visitors, being honored as the leading regional cultural destination in Asia in 2024.

Experience unique culture and interesting tourism practices of local people - Photo: NAM TRAN

Advice for Ha Giang

At the forum, experts also expressed their opinions and proposed many solutions to increase the recognition of Ha Giang tourism brand. In particular, attracting more high-spending tourists.

Deputy Director of the Vietnam National Administration of Tourism Ha Van Sieu affirmed that Ha Giang is a land of special values.

Where majestic nature blends with the unique cultural identity of ethnic minorities, where the community unites to preserve and promote the living heritages in the midst of the great forest.

Mr. Sieu emphasized that Ha Giang has very rich tourism materials, but to create attractive tourism products that truly touch the emotions and needs of tourists, requires a lot of dedication and creativity.

Western tourists love waterfall jumping at Du Gia - Photo: NAM TRAN

"Those working in Ha Giang tourism need to continue to innovate and invest in experiences so that tourists not only come but also want to stay longer, spend more and look forward to coming back," Mr. Sieu shared.

Ha Giang possesses many unique destinations that surprise visitors such as Lung Cu Flagpole, Dong Van, Meo Vac, Ma Pi Leng Pass, Hoang Su Phi, Tu San Alley... along with the diverse culture of 19 ethnic groups.

According to tourism digital transformation expert Nguyen Quyet Tam - CEO of VietISO, to stand out on global search platforms, Ha Giang needs to promote digital transformation in a systematic way.

Ha Giang needs to build a consistent and recognizable tourism brand identity in the digital environment. Develop a digital tourism ecosystem, enhance digital communication with attractive content.

"When the Ha Giang brand is properly present in the digital environment, the destination will spread strongly to global tourists," Mr. Tam emphasized.

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Source: https://tuoitre.vn/lam-gi-de-den-ha-giang-xa-nhung-khong-xoi-2025041219065844.htm