Gia Lai is a mountainous province in the North Central Highlands region with a natural area of 15,510 km2, including 44 ethnic groups living together with a population of more than 1.56 million people; of which ethnic minorities account for about 46.23%. The province has 17 district-level administrative units (1 city, 2 towns and 14 districts), 220 commune-level administrative units (182 communes, 28 wards and towns), 1,576 hamlets, villages and residential groups; of which there is 1 poor district, 43 extremely disadvantaged communes, 7 border communes, 384 extremely disadvantaged hamlets and villages. The lives of ethnic minorities in remote and isolated areas are still difficult.
According to Ms. Pham Thi Lan - Permanent Vice President of the Gia Lai Provincial Fatherland Front Committee, in recent years, the Provincial Fatherland Front has continuously innovated the content and methods of propaganda about the purpose and meaning of the Campaign "Changing the thinking and working style of ethnic minorities to gradually rise out of poverty sustainably" to all classes of people through the issuance of 11,884 copies of the Handbook on Propaganda for the implementation of the Campaign for cadres doing propaganda work in the province; printing propaganda panels on the contents of the Campaign to hang at community activity houses; integrating propaganda and mobilization for the implementation of the Campaign through meetings of residential areas, self-management groups, activities of people's organizations, organizing talks and thematic activities. With the motto "Going to every alley, knocking on every door", the Fatherland Front at all levels of the province has directly propagated, mobilized, consulted, guided, and guided to arouse the will to self-reliance of poor ethnic minorities, promptly praising typical examples, real people, real deeds to guide the people to learn and follow.
With the characteristics of the locality, the Fatherland Front of Gia Lai province has focused on promoting the role of prestigious and typical people among ethnic minorities to participate in propaganda and mobilize people to actively respond to the implementation of the Campaign associated with the construction of new rural villages and build them as models in implementing the Campaign for ethnic minorities to learn and follow. Typically, Mr. Ksor Ry (Bon So Ma Long village, Ia Peng commune, Phu Thien district) actively coordinated with village officials to mobilize people to relocate and arrange over 60 houses according to the planning location, mobilized 74 households in the village to move cow sheds out from under the house floors, and mobilized people to raise their sense of responsibility in using works invested by the State. Mr. Nay Lun (Chu Ngoc commune), Mr. Ksor Plip (Buon Du, Ia Mlah commune, Krong Pa district) have actively promoted and mobilized people to practice civilized lifestyles in weddings, funerals, and preserve the cultural identity of the nation... As a result, up to now, the whole province has 127 ethnic minority villages recognized as meeting new rural standards.
Over the past 5 years, the provincial Fatherland Front at all levels has focused on surveying and building 713 models with 80,337 households participating in implementation and replicating 324 models with 14,238 households participating in implementation. For example, the model "Growing banana tissue grafts", the model "Security camera", the model "Electricity for lighting" of the Fatherland Front Committee of Kbang district; the model "Single-variety fields for rice", the model "Moving barns out of the stilt house" of the Fatherland Front Committee of Phu Thien district; the model "Cultivating under the forest canopy", the model "Raising goats, commercial bamboo rats, and nursery gardens for wild boi loi" of the Fatherland Front Committee of Dak Doa district...
“The results of the implementation of the Campaign associated with programs and movements launched by the Front and mass organizations over the past 5 years have helped over 10,609 ethnic minority households stabilize their lives, create conditions to escape poverty, change the appearance of many ethnic minority villages, preserve and promote cultural identity and good customs and practices, improve environmental sanitation, maintain security, order and social safety in residential areas, contributing to the effective implementation of poverty reduction and new rural village construction among ethnic minorities in the province,” said Ms. Pham Thi Lan.
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