Da Nang seeks solutions to boost attraction of Northeast Asian tourists

Da Nang is a favorite destination for the Northeast Asian tourist market. Photo: QT

According to the Da Nang Department of Tourism, in the first 4 months of 2024, the number of Korean visitors to Da Nang reached more than 636 thousand (accounting for more than 41% of the total number of international visitors to Da Nang); the number of Japanese visitors reached more than 47.5 thousand (accounting for 3.3% of the total number of international visitors to Da Nang).

These are two markets in the top 10 largest international tourist markets of Da Nang since the beginning of the year.

At the meeting, tourism businesses contributed many ideas and solutions to better welcome and serve Korean and Japanese tourists in the future, such as: giving gifts in the form of vouchers to tourists who return to Da Nang many times, organizing specialized tourism products suitable for the Korean and Japanese markets...

South Korea is currently Da Nang's largest international tourist market. Photo: QT

According to the leader of the Da Nang Department of Tourism, the Da Nang tourism industry will soon launch a campaign to thank visitors from the Korean market to attract them back; seek new locations in these two markets to promote and advertise; create suitable products to target such as MICE guests, school guests of the Japanese market...

It is expected that in 2024, the Da Nang Department of Tourism will participate in the Tourism Expo in Tokyo (Japan); in the third quarter of 2024, it will coordinate with the Da Nang Tourism Association and tourism businesses in Da Nang and Quang Nam to welcome Japanese travel Famtrip delegations to survey golf tourism and school tourism; in 2024, it will also organize a meeting with tourism partners in Seoul (Korea) and a program to introduce Da Nang tourism in Busan...

Source