Together towards the national flag on National Day September 2nd

On the morning of August 22, regarding the "Towards the National Flag" communication campaign on the occasion of National Day September 2, Mr. Nguyen Lac Huy, General Director of Schannel Advertising and Communication Services, said: To celebrate the 79th anniversary of National Day (September 2, 1945 - September 2, 2024), the unit coordinated with the Department of Foreign Information (Ministry of Information and Communications); Central Committee of the Ho Chi Minh Communist Youth Union; Tiktok Vietnam to carry out the event.

The Campaign's message is: Wherever you are, on September 2, turn towards the national flag with the hashtags: #ngayquockhanh #happyvietnam2024 #khatvonghungcuong #schannel0209 The main activities are: Simultaneously, 50+ largest LED screens at buildings and intersections in Hanoi and Ho Chi Minh City will change to the image of the national flag on September 2 - covering all the roads with a proud red color. The image of the national flag will remain the same from 5:00 to 6:00 a.m. on September 2, 2024. After 6:00 a.m., the national flag screen will appear intermittently during the day (expected: 6-8 minutes/time). On air Key Video: "Turn towards the national flag" with the image of Schannel and the youth union members simultaneously performing the flag-saluting ceremony at many locations with LED screens in Hanoi and Ho Chi Minh City. Covering social networks with beautiful images of the Vietnamese national flag of all Vietnamese people from all over the country and abroad through TikTok trends with a spreading effect. The campaign is expected to reach 100 million views and interactions on all platforms. Accordingly, Schannel's system of 60 multi-platform channels will accompany throughout. On September 1, Schannel shared that locations with LED screens will change to the image of the national flag on September 2. Schannel also called on audiences to take photos and post moments with the national flag, OOH (outdoor advertising) with the national flag. Schannel's KOLs (people with prestige and influence in a specific field) will also pioneer in sharing images at OOHs and call on viewers to participate.

Schannel Network has been operating in the Media industry for 12 years. Currently, Schannel Network has 150 members with 60+ channels on social media platforms; more than 22 million followers on social media platforms; nearly 1 billion likes on TikTok and Youtube platforms; 100,000+ posts with hashtag #Schannel.

PH (Vietnam News Agency)

Source: https://baotintuc.vn/van-de-quan-tam/cung-huong-ve-la-co-to-quoc-dip-quoc-khanh-29-20240822115423417.htm