The Coc Coc search engine has just announced the topics that Vietnamese internet users are most interested in and searched for via Coc Coc in the second quarter of 2024.
5 groups of topics that Vietnamese internet users are most interested in and search for in the second quarter of 2024 (Photo: Coc Coc)
"Entertainment" continues to be the leading search trend on Coc Coc in the second quarter of 2024. This topic continues to break through with a growth rate nearly 3.5 times higher than the previous quarter.
The reason for this is because the second quarter of 2024 witnessed the explosion of many Korean romantic dramas, typically "Queen of Tears", along with the release of the new song "Don't Make My Heart Hurt" by famous singer Son Tung-MTP.
The topic "Technology" ranked second with a three-fold increase in searches compared to Q1/2024, thanks to the launch of the ChatGPT-4o update in May, which helped this AI software continue to increase its appeal to users. Searches for the keyword "chatgpt" increased by 88% compared to the previous quarter.
Scratch programming for kids has emerged as a new phenomenon. Scratch is a visual programming language with a drag-and-drop interface with colorful blocks for children aged 8 to 16. During the summer, self-study tutorials and Scratch courses have been attracting attention from students and parents. Compared to the previous quarter, searches related to "scratch" have increased by 239%.
Besides, netizens are also enthusiastically looking forward to VF3 and iPhone 16.
With the event that VinFast started taking deposits for the VF3 mini electric car line from May, with impressive prices and designs, the keyword "vf3" proved its attraction with a growth of up to 378% in search volume compared to the previous quarter.
Although not yet launched, iPhone 16 has attracted users' attention with rumors about upgrades surrounding this phone model. Compared to the previous quarter, the number of searches for "iPhone 16" has increased by 106%.
With the topic "Sports", the keywords "Euro 2024" and "FA Cup" are the tournaments that users are most interested in and searching for.
Taking place over June and July, with 51 top matches, the UEFA Euro is a highly watched event. Compared to the previous quarter, the keyword "euro group stage" has increased by 386% in search volume. In addition, "euro 2024 schedule" and "euro rankings" are also prominent search keywords this quarter.
In the second quarter of 2024, "April 30th holiday" was the most popular search keyword in the "Travel" topic group. Notably, the parade and march to celebrate the 70th anniversary of the Dien Bien Phu victory also received special response from users. "Dien Bien Phu" became the second most popular search keyword on the topic of Tourism in general and the most popular in the topic of Domestic Tourism in particular, with a 443% growth in search volume.
Domestic beach tourism increased its appeal, most notably "Phu Yen", "Nha Trang" and "Phu Quoc" with growth of 52%, 35% and 19% respectively in search volume compared to the previous quarter.
In the information group "Finance and Real Estate", the keyword "Land Law 2024" is in the top trending searches. Compared to the previous quarter, the number of searches for this keyword has increased by 128%.
The Search Trends Report for the Second Quarter of 2024 is based on queries obtained on the Coc Coc search engine. All information in this report is anonymous and does not affect user information security.
Source: https://dantri.com.vn/suc-manh-so/chu-de-nhieu-nguoi-viet-quan-tam-tren-internet-trong-quy-ii2024-20240702165504677.htm
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