Promoting international tourist attraction to Thanh Hoa

On the morning of November 24, the Provincial Tourism Association held a seminar on “Promoting international tourist attraction to Thanh Hoa province”. Attending the seminar were Mr. Vu The Binh, Chairman of the Vietnam Tourism Association (VITA); representatives of the Department of Culture, Sports and Tourism; localities, management boards of tourist areas, destinations, and businesses in the province and nearly 60 travel agencies nationwide.

Overview of the seminar.

Delegates attending the seminar.

Speaking at the opening of the seminar, Chairman of the Provincial Tourism Association Le Xuan Thao informed delegates about the achievements of Thanh Hoa tourism in recent years and the conditions for welcoming international visitors. He emphasized that Thanh Hoa is one of the few provinces in the country with diverse ecological regions, including: midlands, mountains, plains and coastal areas. With a convenient transportation system, there is Tho Xuan Airport, Na Meo international border gate and Nghi Son seaport. From the advantages of geographical location, natural conditions, along with traditional cultural values, Thanh Hoa province has developed a variety of tourism types and products such as: beach resort tourism, community ecology, historical - spiritual culture, adventure sports, farms... Attracting the participation of many large corporations investing in tourism such as FLC, VinGroup, Sun Group, Flamingo, BRG, T&T, ROX, Sao Mai,... Up to now, the province's tourism facilities are relatively synchronous, meeting the needs of diverse customer segments.

Chairman of Thanh Hoa Provincial People's Committee Le Xuan Thao spoke at the seminar.

He suggested that member enterprises should quickly innovate their business models; proactively improve the quality of human resources; diversify tourism products and services, and improve quality. In addition, they should boldly invest in and renovate infrastructure and develop high-end tourism services to expand the international tourist market in a four-season direction. This is an important basis for Thanh Hoa province to promote attracting international tourists in the coming time.

Delegates participated in the discussion at the seminar.

Discussing at the seminar, representatives of travel businesses expressed their satisfaction with services, products and destinations such as: Pu Luong Community Ecotourism Area, Lam Kinh Historical Site, Lamori Resort & Spa, "Up and Down Ma River" tourism, Flamingo Ibiza Hai Tien... Many destinations basically meet the needs of international visitors. At the same time, they said that in order to achieve the goal of increasing international visitors, Thanh Hoa province should first propose to the Government a plan to upgrade Tho Xuan airport into an international airport as soon as possible. Along with that, research and build Nghi Son Seaport into a port to welcome international visitors to visit and relax in Thanh Hoa; focus on promoting e-marketing (promotion on online channels) targeting both individual visitors through social networks and online service platforms; build more luxury hotels to welcome large international delegations; Participate in international tourism fairs in the region and around the world to seek cooperation and investment opportunities with foreign tourism businesses...

General Director of GBest Vietnam Joint Stock Company, Nguyen Thi Huyen, gave a speech at the conference.

The seminar also recorded many comments from businesses related to the quality of tourism services at the destination; requirements for welcoming international visitors; quality of human resources; solutions to promote the growth of international visitors such as: shopping, entertainment... In particular, aiming to attract international MICE (tourism combined with conferences and seminars).

Chairman of Vietnam Association of Travel Agents, Vu The Binh, gave a speech at the seminar.

Speaking at the seminar, Chairman of Vietnam Tourism Association Vu The Binh acknowledged and highly appreciated the achievements of Thanh Hoa tourism in recent times. At the same time, he said that for the group of solutions related to promotion and advertising, Vietnam Tourism Association will pay attention and create favorable conditions for Thanh Hoa Tourism Association and businesses to participate. Vietnam Tourism Association will have a plan to organize famtrip programs, with the participation of travel agencies nationwide, including businesses specializing in welcoming inbound visitors (international visitors to Vietnam) to survey and connect with tourist areas and destinations in Thanh Hoa.

The Chairman of the Vietnam Tourism Association suggested that the Thanh Hoa Tourism Association should continue to be creative and innovate in its activities; regularly orient, support and connect members in investment, business and promotion activities... to create a sustainable value chain in tourism development. Actively participate in tourism promotion activities organized by the province and the Vietnam Tourism Association abroad, contributing to raising the level and affirming the position of Thanh Hoa tourism at events.

Hoai Anh

Source: https://baothanhhoa.vn/thuc-day-thu-hut-khach-du-lich-quoc-te-den-thanh-hoa-231253.htm