In October, there are at least five new Vietnamese TV series that have been, are being, or will be aired. Many film crews are also on the road filming new projects.
But behind the hustle and bustle are countless calculations of profit and loss. Vietnamese movies The quality also fluctuates, making the audience lose confidence.
Come together and then break up quickly
At the end of 2024, people in the industry spread bad news: a media tycoon decided to withdraw from cooperating in film production for some prime time slots on HTV and VTV after losing tens of billions of dong.
Some films, despite being planned for production, had to be temporarily suspended. Other projects... "cut their coat according to their cloth".
This is not a new story. Over the past 10 years, Vietnamese television has had many similar reunions and breakups.
But perhaps the 2024 breakup was the quickest: lasting just over a year. "It shows how fierce filmmaking is these days," said a feature film executive at a television station said.
Mega GS, a unit that has gone through many mergers and dissolutions, is currently cooperating with VTV9 to provide movies during Vietnamese movie hours at 7:00 p.m. from Monday to Thursday every week on VTV9.
First movie Don't cry, I'm here now airing Spices of love . Ms. Bich Lien, the company's director, said that "if we can make a film and get back our capital and make a little profit, we'll be very happy."
"Call it an effort, this movie has just been released for a short time so we don't know how it will be.
But I know that audiences still like to watch Vietnamese movies. For example. Don't cry, I'm here quite viral on the internet.
We also earn money from social network "To offset production costs, the advertising revenue from the station cannot offset production costs," said Ms. Bich Lien.
Vietnamese film producers are crying because they can't get commercials during Vietnamese film hours. A representative of a TV station's film censorship unit said "there are many reasons". Objectively, it's because of the difficult economic situation and poor advertising market.
Subjectively, the producer chose a topic that did not suit the audience's taste, chose a safe way of making the film, without much drama. "The important thing is that the production process was not controlled, causing the final product to be of poor quality in terms of image and actor performance," the representative added.
Careful from the smallest detail
Movie After death broadcast on SCTV14 has a strange theme compared to the general level: the connection between humans and the souls of the dead. This is a plus point that helps the film attract attention; but the biggest minus point is the dubbing, which reduces the audience's emotions when watching.
The dubbing technique is flawed, such as the actor's lips not moving but the voice is coming out.
Similarly, some films broadcast on Southern stations such as HTV, THVL, SCTV still use dubbing methods, so watching the films feels fake and bad.
Another reason is that the supporting cast and extras appear in the film with awkward faces and forced acting and dialogue.
Is it because the budget is low that the film crew can only invite professional actors to play the main roles, and the remaining characters can be... anyone?
Most importantly, according to Ms. Bich Lien, that is a good Vietnamese movie script that is very rare nowadays. The movie's theme is not as important as the audience's "taste" of each channel.
She gave an example of a drama broadcast in the South being different from a drama broadcast in the North. Each episode also needs to have plot twists and climaxes to attract viewers.
Previously, movies were broadcast on TV and commercials were collected and that was it. Now producers need to think more about exploiting them on other channels. digital platform
"In the end, it still has to be quality. Only good movies can continue to be uploaded to YouTube, TikTok or Facebook to exploit and earn more revenue," said Ms. Lien.
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